Retail India – Retail India News: Sloggi Introduces Innovative … – Indian Retailer Feedzy

Established back in 1295, Barovier and Toso have a rich history of crafting exquisite Venetian mouth-blown crystal masterpieces. These creations are meticulously handcrafted by skilled artisans in the historic Murano, Italy, who continue to uphold a time-honored tradition passed down through generations. The groundbreaking formula developed by Angelo Barovier centuries ago still produces a material renowned for its unmatched transparency and brilliance. Emery Studio, a specialist in bespoke decorative lighting, home decor, and tableware, is now introducing the enchanting Robin suspension lamp by Barovier and Toso to the retail scene in India.

Robin reimagines the classic lantern design with a contemporary twist, showcasing a clean, minimalist, and precisely crafted aesthetic while effortlessly evoking the timeless essence and original purpose of this iconic lamp. The lamp’s opaline glass diffuser, enclosed by elegant metal wings, radiates a gentle and inviting warmth throughout any space it graces. This suspension lamp is available in two specifications and an array of colors, allowing customers to choose between polished chrome or sanitized bronze finishes.

Barovier and Toso’s repertoire encompasses a diverse and adaptable collection of blown Murano glass, also known as Venetian Crystal. This collection has the power to transport you to different eras or infuse a modern touch into any setting. By seamlessly blending traditional craftsmanship with eclectic forms, their creations exude an appearance of graceful suspension in mid-air.

Founded in 1295, Barovier and Toso have been producing exceptional Venetian mouth-blown crystal creations, meticulously crafted by master artisans in Murano, Italy, who safeguard an age-old tradition passed down through generations. Angelo Barovier’s groundbreaking formula, developed centuries ago, continues to yield a material known for its unparalleled transparency and brilliance. Emery Studio, a specialist in bespoke decorative lighting, home decor, and tableware, now introduces the captivating Robin suspension lamp by Barovier and Toso to the Indian retail scene.

Robin reimagines the classic lantern design with a modern twist. It boasts a clean, minimalist, and precise aesthetic while effortlessly evoking the timeless form and original purpose of the iconic lamp. Its opaline glass diffuser, enveloped by metal wings, emits a gentle, warm glow into any space. The suspension lamp comes in two specifications and a variety of colors, offering a choice between polished chrome or sanitized bronze finishes.

Barovier and Toso’s repertoire includes a diverse and adaptable collection of blown Murano glass, also known as Venetian Crystal. This collection has the power to transport you to different epochs or infuse a contemporary touch into any environment. By marrying traditional craftsmanship with eclectic forms, their creations appear to float gracefully, suspended in the air.

Nissin Foods Holdings Co., Ltd., a global leader in instant noodles, has unveiled a restructured senior leadership team, signaling its commitment to propelling business growth in India’s retail sector. Sandeep Bakhshi, formerly the Chief Business Officer, assumes the role of Managing Director at Indo Nissin Foods Private Ltd (hereafter referred to as “Indo Nissin”). He takes over from Gautam Sharma, the driving force behind Indo Nissin’s growth since 2014.

Boasting an impressive 25-year career in Sales, Sandeep Bakhshi brings a wealth of expertise to his new position. He has previously held roles at renowned companies including SC Johnson (now Brillon), Mars-Wrigley, Pidilite, AkzoNobel, and Asian Paints. His core strengths lie in facilitating growth through capacity expansion and seamless digital integration.

Hiroyuki Yoshida, Chairman of Indo Nissin, commented, “We are delighted to announce Sandeep Bakhshi’s appointment as Managing Director. He has played a pivotal role in Indo Nissin’s growth over the past eight years, and we have full confidence in his ability to lead the company into its next phase of transformative growth.“

Yoshida further added, “We extend our heartfelt gratitude to Gautam Sharma for his dedicated years of service at Indo Nissin and his remarkable contributions to our Indian business. He leaves behind a strong legacy, a high-performing team, and a business that has consistently experienced growth.“

IGP, the renowned online multi-category gifting platform, has achieved a groundbreaking milestone during this Rakshabandhan by setting a new Guinness World Record for the longest chain of bracelets made by Rakhis, encircling the map of India. This extraordinary accomplishment, rooted in the pledge that “All Indians are our brothers and sisters,” highlights IGP’s dedication to unity and the Rakshabandhan spirit.

The previous record, set on August 16, 2013, measured an impressive 1,829.29 meters (6,001 feet 7.15 inches), comprising 19,953 linked bracelets. IGP’s achievement surpasses this record with a staggering 1,25,560 Rakhis forming a chain spanning 1,46,486 feet.

At the core of this monumental Rakhi chain lies the iconic IGP logo and tagline, symbolizing the platform’s commitment to connecting people and celebrating shared Indian values. Following the attempt, these exquisite Rakhis will be graciously gifted to members of HHSS (Hadoti Hast Shilp Sansthan) and the valiant Indian Army Jawans safeguarding our borders.

Tarun Joshi, CEO and Founder of IGP expressed, “We are thrilled to have achieved this remarkable feat, setting a new Guinness World Record for the longest chain of bracelets made by Rakhis. This accomplishment embodies our commitment to fostering bonds of love, respect, and unity among all Indians.“

Rishi Nath, Adjudicator at Guinness World Records, stated, “IGP has set a new benchmark today for the largest chain of bracelets made of Rakhis. On this momentous occasion of Raksha Bandhan, I would like to congratulate team IGP on achieving and setting a new precedent for this record.“

The achievement was celebrated in a grand event on August 16, 2023, at the prestigious Jawahar Kala Kendra in Jaipur. The event witnessed the participation of a significant number of people, including the artisanal community, underscoring the significance of Raksha Bandhan and its ability to bring people together.

IGP extends heartfelt gratitude to all contributors and invites everyone to share in the pride of this momentous accomplishment. The record-setting Rakhi chain serves as a lasting symbol of unity and shared values across the nation, combining the essence of retail and India’s cultural tapestry.

Superfoods Valley, a prominent nutrition and food-tech startup headquartered in Bengaluru, has unveiled its second product, Good Monk: Healthy 50+. This scientifically formulated nutrition blend targets issues related to gut health, energy levels, bone health, and cognitive function. It is conveniently packaged in small sachets and harnesses the benefits of 20 thoughtfully selected Nutrients and Herbs to bridge the nutritional divide for individuals aged 50 and above.

This unique blend includes clinically proven probiotics, essential vitamins and minerals, lysine (a protein building block), and Ayurvedic herbs like Ashwagandha and Brahmi, all in the form of a sachet that can be seamlessly incorporated into your favorite foods without altering their taste, aroma, or appearance.

Micronutrient deficiency, commonly known as MiND, is a pressing concern affecting over 80 percent of the Indian populace. Globally, this issue impacts more than 2 billion individuals, with a significant proportion residing in India. These deficiencies can lead to compromised gut and digestion, fragile bones, weakened immunity, and suboptimal mental development. To ensure the utmost safety and efficacy, the formulation of Good Monk: Healthy 50+ undergoes rigorous scrutiny, with over 160 quality checks. With this tailored nutrition solution designed for those aged 50 and above, consumers can proactively enhance their overall health and well-being.

Amarpreet Singh Anand, Founder and CEO of Superfoods Valley, remarked, “Our mission to address nutritional gaps within our own families spurred us to tackle hidden hunger on a broader scale. After the success of our initial product, we recognized the significance of addressing the challenges faced by senior adults and realized that a solution was within reach. Our research uncovered a higher prevalence of this issue among senior citizens, reinforcing our commitment to providing a practical and comprehensive solution to society’s nutritional hurdles. This led to the creation of ‘Good Monk Healthy 50+.’ We are confident that this product will contribute to a healthier future for Indians, one step at a time.“

Shovan Ganguli, a member of Superfoods Valley’s Scientific Council, expressed, “As a researcher, I have witnessed the profound impact of micronutrient deficiencies among senior adults. Good Monk Healthy 50+ offers a simplified solution to address these challenges. With meticulous formulation based on extensive research spanning over 15 months of rigorous testing, it ensures that the essential nutrient requirements of individuals aged 50 and above are met. The recommended daily usage is two sachets, easily integrated into one’s routine without altering the taste, color, or smell of dishes. Good Monk Healthy 50+ represents a promising innovation to support overall health and well-being by bridging the gap in nutritional deficiencies.“

Good Monk: Healthy 50+ comprises 15 essential Vitamins and Minerals, 130 crore Probiotics and Prebiotics, Lysine (a Protein Building Block), Ashwagandha, and Brahmi, all aimed at promoting a healthier gut, stronger bones, enhanced immunity, and improved cognitive function. The brand’s goal is to simplify nutrition and assist individuals on their health journeys. It is available for purchase on the Good Monk website at goodmonk.in and popular e-commerce platforms such as Amazon and Flipkart.

Renowned diamond jewellery brand Raj Diamonds has unveiled the stunning “Opulent Allure” collection at Bangalore Fashion Week, captivating style-conscious consumers in India. This exquisite collection embodies opulence, luxury, and unmatched elegance, reflecting the allure of the world’s most precious colored gemstones. It boasts a wide range of handcrafted diamond-encrusted pieces, including necklaces, rings, earrings, bracelets, bangles, pendants, all adorned with captivating cuts to illuminate the forthcoming festive and wedding season. Notably, the collection includes a remarkable diamond necklace valued at Rs 4 crore, boasting D color and FL clarity, adorned with 232 flawless diamonds, set in 18k yellow gold, a true masterpiece showcased during the event.

“Opulent Allure” harmonizes the fiery passion of Burma rubies, the serene allure of sapphires, the lush green hues of Colombian emeralds, the intriguing depths of Afghan Kunzite, and the stunning blue and violet tones of rare Tanzanite from Tanzania. It also features incredibly rare Para?ba tourmalines, all seamlessly blended in this magnificent collection. Each gemstone carries a narrative of Earth’s geological journey, its transformation under pressure, and the revelation of its unique character. This collection beautifully exemplifies the magic of colors, uniting extraordinary colored gemstones, artistic brilliance, and exceptional craftsmanship.

Designed meticulously as statement pieces, this iconic jewellery collection resonates with the profound emotions of various special occasions. Whether it’s bridal jewellery, stylish party wear, traditional adornments, cocktail pieces, timeless solitaires, or celebrating life’s milestones, each item in this collection is a high-fashion, couture masterpiece destined to make a bold and unforgettable statement. In a symphony of light, color, and form, each piece narrates a story, capturing meticulous details and unparalleled passion invested in achieving perfection, truly celebrating a woman’s vibrant personality.

Eshwar Surana, MD, Raj Diamonds said, “It’s always been our endeavour to bring beautifully designed products crafted to perfection. Abiding by the same, we have launched our striking new collection – “Opulent Allure” with a new vibe making every milestone moment a cherished memory to behold. The vibrance and charm of our new collection will rightly reflect the myriad roles that today’s women gracefully portray. With each gemstone’s vivid hues and individual characteristics, this collection unveils a world where no two pieces are alike and is sure to add panache and extend the effortlessly unique persona of the wearer. From classic styles that exude timeless beauty to intricate and avant-garde designs that push the boundaries of creativity, our diamond jewellery caters to diverse tastes. We hope each jewellery piece from this bespoke collection will be cherished. We are also extremely upbeat about the upcoming festive and wedding season and expect strong growth in line with the recent sales trend. We thank our customers for their trust in the brand which made us achieve great milestones.“

Since its inception, Raj Diamonds has ushered in a new era of diamond artistry, establishing a legacy of trust, quality, and integrity. Their extensive selection ensures there’s a diamond for every special moment. Each diamond is carefully chosen for its exceptional qualities, surpassing the traditional 4Cs of Cut, Color, Clarity, and Carat.

At Raj Diamonds, cutting-edge technology is used to verify the authenticity of every diamond, ensuring they are natural and not lab-grown. Their unwavering commitment to stringent quality standards has solidified their reputation as one of India’s most trusted diamond jewellery brands. Raj Diamonds has carved a unique niche in customers’ minds through the diversity of their jewellery, intricate artwork, and unwavering purity.

Centuary Mattress, a rapidly growing mattress brand in India, has announced the inclusion of celebrated badminton sensation PV Sindhu as its brand ambassador. This collaboration marks the convergence of two notable entities from Hyderabad – one acclaimed for her achievements on the badminton court and the other for its expertise in providing sleep and comfort solutions.

In her new role beyond the realm of badminton, PV Sindhu will be advocating for the significance of the right mattress in maintaining fitness and overall well-being, utilizing Centuary’s innovative product offerings. Leveraging Sindhu’s national popularity as a recipient of the Padma Bhushan award and her status as one of the most decorated badminton players, the brand aims to extend its reach across diverse regions of the country.

Centuary has recently introduced a range of transformative mattresses including Gel Latex, A-Rise, and Viscopedic mattresses. This move has positioned the brand as an industry leader in transitioning from Conventional Gel technology to Copper Gel technology. Infused with natural anti-inflammatory properties, the Copper Gel technology ensures pressure relief for the body and regulates body heat against the mattress surface, contributing to a restful night’s sleep.

Uttam Malani, Executive Director at Centuary Mattress, expressed, “We are delighted to welcome PV Sindhu into the Centuary family as our new brand ambassador. Sindhu’s alignment with our values of excellence and commitment makes her a perfect fit for Centuary. Just as Centuary is recognized as India’s Sleep Specialist, Sindhu is undoubtedly India’s Sports Specialist, evident by her remarkable achievements. We take immense pride in being associated with a champion of Sindhu’s caliber and anticipate reaching out to individuals across the country with our innovative products and informative campaigns through this collaboration.”

Padma Bhushan awardee PV Sindhu, one of India’s most accomplished athletes, shared her excitement about this collaboration, stating, “Teaming up with Centuary Mattress is an exciting endeavor for me. Their dedication to pioneering sleep solutions resonates with my belief in the importance of rest. Just as rigorous training is essential for success, the rejuvenating impact of a good night’s sleep on the right mattress is equally crucial. I’m thrilled to be part of Centuary’s journey, advocating for healthier sleep solutions that contribute to holistic well-being.”

With a strong presence spanning 18 states, Centuary Mattresses has built its reputation with over 4500 dealers and more than 450 exclusive brand stores across the country. The brand operates manufacturing plants in Hyderabad and Bhubaneshwar, complemented by company-operated sales depots in cities like Pune, Bangalore, Warangal, Vizag, Vijayawada, Kurnool, and Sambalpur. The brand’s sales offices are strategically located across South, East, and West India.

Maison D’ Auraine, a conglomerate housing an array of luxury brands in the domains of hair, beauty, and personal care, has introduced the esteemed Dutch hair cosmetics brand, Keune, to the Indian market. Recognized globally for its innovative offerings and high-quality ingredients, Keune, a family-owned Dutch brand with a heritage spanning over 100 years in the hair care industry, is now available in India through this exclusive launch. This move further solidifies Maison D’ Auraine’s commitment to delivering world-class, scientifically backed, sustainable, and innovative products that yield tangible results.

Guided by the vision of fostering empowerment, Keune’s range of avant-garde progressive hair solutions has been meticulously developed using cutting-edge technology, catering to distinct needs. Their extensive product lineup encompasses luxurious color treatment solutions, revitalizing care essentials such as shampoos and conditioners enriched with a five-mineral complex, and a versatile assortment of affordable and premium hair styling essentials designed to nourish and manage diverse hair types.

Arpit Jain, Founder and MD, Maison D’ Auraine stated, “We are excited to introduce Keune to the Indian market and offer our customers access to its high-quality hair care products. Keune’s dedication to sustainability and ethical business practices resonates with our values, and our partnership is a reflection of this alignment. This launch allows us to provide Indian consumers and salon partners with an array of innovative, sustainable, and effective hair essentials. As the demand for premium global products grows among Indian consumers, our intention is to continue expanding our product portfolio through collaborations with international brands, making these offerings accessible to our diverse customer base. Our aim is to democratize the beauty and personal care sector by bridging the gap with leading brands from around the world.”

Furthermore, Eelco Keune, CEO, Keune Haircosmetics added, “Our collaboration with Maison D’ Auraine marks our entry into the dynamic Indian market. Beyond products, this partnership is founded on shared values. With Keune’s century-old legacy, this collaboration holds special significance. Our joint commitment to social responsibility and sustainable beauty elevates this collaboration to a unique level. Together, we are excited to offer innovative, high-quality hair care solutions to Indian hairdressers and consumers that epitomize our dedication to excellence.”

As a global frontrunner in professional haircare products, Keune has recently attained B Corp certification, underscoring the company’s unwavering commitment to environmental sustainability, ethical business practices, and social responsibility. As a 100 percent cruelty-free and vegan brand, Keune has fortified its efforts to reduce its carbon footprint by employing recycled materials in its packaging and responsibly sourced ingredients.

Recognizing the value of skill development within the beauty industry, Maison D’ Auraine actively arranges training sessions, seminars, and educational conferences for its salon partners and hairdressers. These initiatives aim to empower the hairdresser community while streamlining processes and enhancing efficiency across various product portfolios for diverse markets.

Spanning both metropolitan and non-metropolitan cities, these initiatives aim to build capabilities and nurture talent. The Keune product range is exclusively accessible through Maison D’Auraine, available at over 25,000 premium salons across India.

Aurelia, the prominent brand for contemporary ethnic wear, is poised to revolutionize festive fashion with its vibrant Festive Collection’23 and its festive campaign titled ‘Jab Tayyar Tab Tyohaar’ (When Ready, its Celebration Time). In the Indian context, festivities and celebrations are synonymous with cultural richness, and this season, Aurelia beautifully captures this essence. Dressing up is a form of self-expression, and Indian attire takes this expression to new heights. The thoughtfully curated festive range by Aurelia not only makes women feel beautiful but also allows them to relish the act of adorning themselves.

The campaign perfectly complements the collection’s exuberance through a lively video featuring the talented OTT star, Shreya Chaudhary. Rooted in the insight that women love dressing up and embracing festive celebrations, the digital video taps into an emotion that resonates with many women. The act of selecting the perfect outfit and pairing it with the right accessories is an essential part of this experience. Aurelia beautifully captures this sentiment through its campaign ‘Jab Tayyar Tab Tyohaar’ (When Ready, It’s Celebration Time). This upbeat digital video adds to the festive spirit, conveying that the celebration begins with getting dressed for the occasion. This season, Aurelia presents a diverse range to suit every kind of celebration – from pandal hopping during Pujo to Diwali parties and grand Indian weddings.

Anant Daga, Managing Director of TCNS Clothing Co. Ltd., remarked, “Aurelia presents a harmonious fusion of traditional Indian aesthetics and contemporary silhouettes for our valued customers. This season, the brand has concentrated on elevating occasion wear to a premium level, while also introducing innovative styles and silhouettes in the realm of Indian wear, catering to the demands of festive fashion. This fresh range is elegantly showcased in our festive campaign featuring the prominent OTT star, Shreya Chaudhary. The campaign celebrates the sentiment of preparing for diverse occasions.”

Indian OTT star Shreya Chaudhary expressed, “I have a genuine fondness for Indian wear, and I’m incredibly excited to be a part of Aurelia’s brand campaign this season. The brand has effectively conveyed the beautiful emotion of dressing up for celebrations through its latest festive campaign. The vibrant video, upbeat music, and stunning collection will undoubtedly enhance the festive spirit this season.”

Aurelia’s Festive’23 collection presents a meticulously curated assortment with an array of designs and colors for festive occasions, including the Anarkali collection, Aurelia Select, and Insta Sarees. The merchandise range covers styles in festive cotton and premium cotton fabrics. A key highlight of the season is the Premium Drape wear, suitable for a spectrum of festive occasions, from light gatherings to grand celebrations.

The Festive’23 collection is available on well-known platforms such as Myntra, Amazon, and Flipkart, in addition to Aurelia’s exclusive brand outlets spanning 150 cities. Customers can also explore and shop from the collection through the brand’s official website.

KAI India, the Indian counterpart of Japan’s renowned KAI brand with a remarkable 114-year history in crafting exceptional kitchen and beauty tools, introduces the revolutionary 100 percent stainless steel Nail Clipper. This innovation seamlessly merges the time-honored Japanese artistry with cutting-edge technology, setting an unprecedented standard for precision, durability, and user convenience.

Named the Tsumekiri (Nail Clipper), this tool boasts a sleek and ergonomic design, ensuring effortless nail trimming. Its reinforced lever ensures optimal functionality and user-friendliness. Constructed from high-quality stainless steel, the nail clipper maintains consistent hardness and stability, resulting in lasting sharpness that guarantees precise nail trimming with each use. Say goodbye to the struggle of exerting excess pressure. The intelligent design of the Kai Nail Clipper eradicates the need for undue force, making each nail-cutting experience both comfortable and efficient.

Rajesh U. Pandya, Managing Director, Kai India, expressed, “At Kai India, our mission has always been to craft tools that enhance the daily experiences of our customers. It embodies the essence of Japanese design and engineering, guaranteeing unmatched quality and durability. Beyond its trimming function, the nail clipper offers a comprehensive nail care solution. Equipped with an integrated nail file and grime remover, it simplifies nail shaping and debris removal. The Tsumekiri Nail Clipper embodies our unwavering commitment to excellence, reflecting the pinnacle of Japanese design and engineering.”

The KAI India’s Nail Clipper is available for just Rs 199 on the brand’s official website and various leading e-commerce platforms, offered in 7 appealing colors.

Founded in Seki in 1908, KAI group products have garnered cult status in Japan. The brand is celebrated for its high-quality beauty care and personal grooming products that seamlessly blend practical aesthetics with refined craftsmanship, providing well-designed, innovative houseware, and beauty care products that are widely incorporated into daily routines.

Bringing over 800 years of Japanese blade-forging legacy, KAI directly reaches Indian households with its range of kitchenware. KAI also extends a range of high-precision beauty and personal care products to Indian consumers, adding value to their everyday lives. With a clear vision and mission, KAI India is steadfast in offering products crafted with meticulous R&D and superior Japanese technology.

Les Petits, the distinguished luxury children’s fashion brand, has unveiled a fresh selection of exquisite children’s apparel from their own in-house labels, Rang and Stella Rossa, in honor of Raksha Bandhan. The collection has been thoughtfully curated to resonate with the celebratory atmosphere while reflecting the designer’s exploration of coveted fashion.

This assortment seamlessly encapsulates the spirit of festivity, embarking on a journey into stylish children’s fashion. Showcasing an array of ingeniously crafted ensembles, Rang places emphasis on ethnic wear, whereas Stella Rossa presents party wear for special moments.

Commemorating Raksha Bandhan, the brand aims to provide an extensive array of lehenga, kurta sets, frocks, and dresses. Boasting sartorial grace, the collection features a variety of fabrics including Chanderi Silk and velvet, Neoprenes, Satin, Cotton, Silk, and Chiffon, embracing the jubilance of the occasion with artistic synergy.

Swati Saraf, President of Les Petits, remarked, “Recognizing the significance of festivities in our culture, at Les Petits, we consistently introduce a fusion of ethnic and celebratory attire to make occasions unforgettable. In a similar vein, our in-house labels, Rang and Stella Rossa, present a medley of festive collections that interpret ongoing trends to infuse the ideal combination of comfort and style into each garment.”

Clensta, a personal care brand endorsed by actress-turned-entrepreneur Parineeti Chopra, has revealed an impressive 100 percent surge in its net revenue, achieving a GMV of Rs 47.75 crore in Q1FY24. This figure marks a substantial increase from the Rs 25.86 crore generated during the corresponding quarter in FY’23.

During the first quarter of the fiscal year 2024, Clensta witnessed a remarkable 41 percent growth in revenue compared to the previous quarter, underscoring a robust and consistent upward trajectory for the startup brand. Notably, the company managed to curtail its EBITDA losses by nearly 80 percent in Q1 FY24, reflecting a highly positive overall financial performance.

Puneet Gupta, Founder of Clensta, remarked, “Our achievement of 100 percent revenue growth underscores the dedication and hard work invested in establishing a responsible and sustainable brand on a solid foundation. Our bold marketing approach has finally yielded results, propelling Clensta into the consciousness of a larger and more diverse customer base. As we continue to expand both within India and globally, we anticipate sustaining this upward trend.”

The brand’s Contribution Margin 3 (CM3) turned positive at 10 percent in Q1 FY24, a significant improvement from the negative -3 percent recorded in Q4 FY23. This shift signifies enhanced operational efficiency and successful scaling of human resources. The Return on Advertising Spend (ROAS) reached 2.44 in Q1 FY24, marking a 15 percent increase from the preceding quarter.

Several factors contributed to the successful quarter, including a 35 percent reduction in logistics costs compared to the prior quarter and a 22 percent decrease in Selling, General, and Administrative (SGA) expenses.

Clensta recently forged a partnership with actress Parineeti Chopra, who joined as an investor, partner, and brand ambassador. Since its inception, Clensta has secured funding from prominent investors such as IAN and IAN Fund, IPV, VCats, and Hem Securities. In its latest pre-Series B funding round, the company raised Rs 75 crore from investors led by TradeCred, co-led by the Royal Family of the UAE.

Titan Company Limited, a leading retail conglomerate, announces a grand launch of multiple brand outlets of Titan World and Helios across Delhi and NCR. With a vision to capitalize on the upcoming, festive, gifting and wedding season, the stores will offer a wide range of watch collections to choose from in sub-premium and premium categories.

With this launch, the company now has 640+ Titan World Stores and 200+ Helios stores in India. The retail outlets are spanned across prominent locations in Delhi, Noida, and Ghaziabad with 4 standalone and 8 combination stores.

This momentous launch further solidifies Titan’s position as a market leader in the watches segment, with over 175 stores opened across the country post-Covid. The robust growth of double digits in revenue over the past year showcases the company’s resilience and customer appeal. Underlying a significant transformation, Titan World has experienced a substantial shift, underscored by a notable investment of over Rs 200 crore last year.

This dedicated funding has been strategically channeled into a comprehensive revitalization of the retail environment, thereby reaffirming the brand’s resolute commitment to enhancing the overall customer experience. Similarly, significant investments are being made towards Helios business to tap into the growing market for International watch brands in India.

Ajay Dwivedi, Retail Head, Watches and Wearables Division, Titan Company Limited, said, “We are thrilled to announce the first-ever marathon launch of 12 brand outlets in Delhi NCR. This is a testament to the fact that Delhi NCR is a very significant market for us. While we have, big expansion plans in the region, our focus on providing the exemplary retail shopping experience and offerings to our customers will serve as a key differentiator.”

He further added, “The new stores cater to a wide range of products inclusive of over 45 international brands with superlative designs for varied festivities and occasions to suit diverse preferences. Our goal is to create an engaging and enthralling community experience. Activities such as the ‘watch-heist,’ crafted to highlight our customer-centric philosophy, exemplify our dedication to continuous innovation.”

Titan Company plans to add 150+ stores (Helios & Titan World) in 50 new towns in FY2024. In the last financial year, Titan Company has sold 3.5 million watches through both its outlets.

TCL, a renowned consumer electronics brand and one of the world’s top TV manufacturers, recently convened the 2023 TCL Global Ecosystem Partner Conference (GPC 2023), where it unveiled the TCL Industries’ Carbon Neutrality White Paper. This announcement solidifies TCL’s commitment to carbon peaking and carbon neutrality, as well as outlines a comprehensive sustainability action plan, marking a significant stride towards establishing a green industry benchmark.

The conference convened over 500 executives hailing from prominent companies and business partners across the global smart terminal, display technology, and green energy sectors. The primary objective was to collectively shape and uphold a fresh ecological standard within the manufacturing industry, emphasizing sustainability.

Tomson Li, Founder and Chairman of TCL, along with other industry leaders, delivered compelling addresses on technological innovation and sustainable development, elaborating on TCL’s vision and mission to cultivate a sustainable industrial ecosystem. To foster this ecosystem, TCL orchestrated a live roundtable discussion, inviting industry and academia experts, in addition to business partners. They shared their wisdom and perspectives on technological advancement and collaboration within the supply chain.

The conference day culminated in various ceremonies dedicated to promoting the development of regional industry chains and enhancing technological partnerships. This included Hubei’s inaugural national dual-cross platform upgrade and the Getech Settlement Ceremony.

In parallel with its ambitious carbon neutrality goals, TCL showcased its commitment to crafting more sustainable products. As a brand that dispatched 23.78 million branded smart TVs worldwide in 2022, TCL acknowledges its duty to incorporate eco-friendly materials throughout its product design. This entails advocating for the use of eco-conscious materials like soybean ink, recyclable paper, Forest Stewardship Council (FSC)-certified paper packaging materials, and ABS recyclable plastics. Furthermore, TCL has enhanced the environmental friendliness of its new air conditioner, refrigerator, and washing machine models, offering consumers features that reduce their environmental footprint.

From green factory practices to a sustainable supply chain, TCLGreen represents a global initiative by TCL aimed at igniting a passion for sustainability and amplifying its significance in local and global communities. This initiative aligns with TCL’s commitment to fostering a greener planet for all, marking a significant milestone in the company’s ESG (Environmental, Social, and Governance) journey.

ASUS India, the Taiwanese technology powerhouse, has achieved a significant milestone by securing the No. 2 position in the consumer notebook category in India for two consecutive quarters. Furthermore, ASUS has earned recognition as the No. 2 company in the entire Consumer PC sector, which includes Desktops (DT) and All-In-Ones (AIO), for the first time. These achievements are based on data from IDC’s Worldwide Personal Computing Devices Tracker, 2Q23 release.

In the highly competitive consumer notebook category, ASUS has demonstrated its prowess by capturing an impressive 18.2 percent market share, calculated based on unit shipments. Notably, ASUS exhibited robust growth, with a 26 percent quarter-on-quarter (QoQ) increase in Q2 2023 (April-June) when compared to Q1 2023 (January-March). This surge is particularly noteworthy as ASUS outperformed the market by a remarkable margin, with ASUS maintaining a stable trajectory (-0.6 percent) while the overall market witnessed an 18 percent decline in Q2 2023 compared to Q2 2022.

The year 2023 has marked a significant turning point for ASUS, with the company introducing a range of iconic and exceptional products in the Consumer Notebook and Gaming segments. Notable product launch campaigns like “ThinCredible” and “PlayAllYourGames” have garnered widespread popularity among consumers.

ASUS has also established a strong presence in the gaming segment, addressing the evolving needs of customers with its innovative Republic of Gamers (ROG) laptop series.

Arnold Su, VP, Consumer and Gaming PC, System Business Group, ASUS India said, “We are thrilled to capture the No. 2 position in the consumer notebook category in India for the two consecutive quarters. It would not have been possible without the team’s efforts; each member has contributed to this benchmark and helped us remain consistent with our business growth. With this recognition, we are dedicatedly working towards our mission and hoping to capture the No.1 position in the upcoming quarters.“

ASUS is known for its purposeful innovations aimed at enhancing the user experience while also reducing its environmental footprint, thus contributing to a more sustainable future for all. In 2023, over 90 percent of ASUS consumer laptops comply with EPEAT and ENERGY STAR 8.0 standards, underscoring the brand’s commitment to sustainability and environmental responsibility.

G-SHOCK, the pioneering watch brand celebrated for its exceptional ruggedness and innovative craftsmanship, proudly presents the Clear Remix Edition – a distinctive collection that seamlessly blends inner construction with the enduring G-SHOCK toughness. G-SHOCK is renowned for continuously reinventing the original in unconventional ways, challenging conventional norms. This spirit of audacious innovation is embedded in the unconventional design of these special timepieces, a fitting tribute to 40 years of G-SHOCK excellence.

In this series, consisting of five unique models for men and two captivating models for women, G-SHOCK showcases its identity through innovative compositions of components, making extensive use of transparent materials. The Clear Remix Edition unveils an exceptional fusion of see-through materials in bands, cases, dials, LCD displays, and buttons, offering an unprecedented glimpse of the inner mechanics. The module substrate, featuring the revered G mark and G-SHOCK logo, is visible through the crystal-clear lens, elevating the aesthetics to a new level of cool sophistication.

To commemorate the 40th anniversary, the brand has incorporated fun design elements. For example, the case back proudly displays the artful 40th-anniversary logo designed by Eric Haze, while the band loop pays homage to this extraordinary milestone with four stars. The Clear Remix Edition stands as a true masterpiece, boasting the first-ever models with transparent case construction crafted from clear glass fiber diamide, representing the pinnacle of limited-edition G-SHOCK craftsmanship.

The G-SHOCK Clear Remix Edition transcends the realm of mere accessories; it embodies an individual’s distinctive style statement. This versatile masterpiece effortlessly elevates one’s fashion quotient, whether embracing casual chic or exuding confident formality. Owning this symbol of innovation and style means embracing the future while honoring a rich legacy.

This special edition seamlessly merges the brand’s iconic toughness with a contemporary translucent aesthetic that resonates with the edgy and expressive essence of street style. By exuding a futuristic vibe, the G-SHOCK Clear Remix edition aligns perfectly with street culture fashion through its forward-looking design, statement-making aesthetics, and unwavering resilience. The watches’ transparent colorway versatility allows them to harmonize with vibrant and eclectic ensembles, reflecting the fun and dynamic nature of street-style fashion.

The G-SHOCK Men Clear Remix Edition includes the DW-5040RX-7 priced at Rs 15,995; DW-6940RX-7 priced at Rs 9,995; DWE-5640RX-7 priced at Rs 15,995; GA-114RX-7A priced at Rs 10,995; and GA-2140RX-7A priced at Rs 9,495. Meanwhile, the G-SHOCK Women Clear Remix Edition features the GMA-S114RX-7A priced at Rs 11,995 and the GMA-S2140RX-7A priced at Rs 9,995. These collections are available at exclusive Casio India and G-SHOCK retail stores across the country. Customers can also purchase these exclusive timepieces online through the website.

Non-metro customers constitute a significant 50 percent of the online retail landscape for Rakshabandhan, according to a comprehensive analysis conducted by the prominent Direct-to-Consumer (D2C) gifting platform, IGP. The remaining 50 percent of online shoppers hail from major metro cities. Notably, Delhi and Mumbai lead the charts in online Rakshabandhan gift purchases, with Bengaluru, Hyderabad, Pune, and Lucknow closely following suit. However, a substantial proportion of buyers originates from various non-metro cities and towns across India.

A prominent trend emerged among buyers, with the 25-34 age group accounting for the majority at 33 percent. This age group typically enjoys a substantial disposable income, prompting significant online shopping. The 18-24 age group comprised the second-largest segment at 23 percent, while those aged 35-44 constituted 20 percent, and 45-54-year-olds contributed 11.6 percent of the buyer demographic. The remaining 13 percent consisted of buyers above this age bracket.

“Tying a rakhi signifies that the receiver of the rakhi will protect the one tying it, against all harm and evil. Each year, we endeavor to work with the finest Indian artisans and designers to come up with unique rakhis for all preferences, tastes and ages. We at IGP are very proud that we can play a part in this sacred and important Indian festival celebrated by millions of Indians,” said Tarun Joshi, founder and CEO, IGP.

Despite Rakshabandhan’s tradition of women and girls tying rakhis to their brothers, the gender distribution among buyers showed that women accounted for only 56 percent of all buyers. This discrepancy is attributed, in part, to greater internet access among men in India, leading to their involvement in online buying decisions that may not directly pertain to them. The practice of tying rakhis to sisters-in-law, however, remains less common.

Another noteworthy observation is that Non-Resident Indians (NRIs) constituted a substantial 29 percent of buyers who sent gifts to their relatives in India.

Regarding the purchased items, rakhis paired with sweets emerged as the most popular choice, followed by rakhi with dry fruits and rakhis with chocolates. Items falling under the “Gifts for Kids” and “Gifts for Brothers” categories also garnered significant attention. Kaju katli, an Indian sweet made from cashew nuts and sugar, stood out as the preferred sweet due to its extended shelf life. Additionally, 5 percent of buyers opted for personalized gifts to add a special touch to their selections.

When it comes to the rakhis themselves, those adorned with semi-precious stones took the top spot in sales. They were closely followed by traditional rakhis featuring kundan and meena motifs, pearl rakhis, Bhaiya-Bhabhi Rakhi with lumba, and Rajwada work. Kids’ rakhis and spiritual rakhis also found favor among buyers.

Simpli Namdhari’s, the exclusive 100 percent vegetarian omnichannel retailer in India, recently hosted its inaugural ‘Chai and Charchalu’ event, featuring actress and fitness enthusiast, Pranita Subhash. The event served as a testament to the brand’s unwavering commitment to wellness and health. This engaging meet-and-greet event took place at the Simpli Namdhari’s outlet in Banjara Hills, Hyderabad, commencing on August 26 at 11 am.

Leading up to the event, Simpli Namdhari’s organized an exciting lucky draw contest, wherein customers making purchases exceeding Rs 3,999 became eligible for a draw. Lucky winners were granted VIP access to an exclusive meet-and-greet session with Pranita Subhash.

During the event, Simpli Namdhari’s also raised funds by selling merchandise signed by the actress. The proceeds from the sale of these limited edition items will go towards supporting the NGO, Rainbow Homes in Hyderabad. The signed merchandise is available at a special price at the Banjara store for a week, after which the proceeds will be donated to the NGO. Established in 1998, this NGO has been providing crucial long-term care and support to underprivileged children without homes.

“The growing awareness around a wholesome lifestyle underscores the critical connection between well-being and the source and quality of one’s food. The ‘Chai and Charchalu’ event aimed to spotlight the significance of opting for residue-free produce and fostering a sustainable food ecosystem. Pranita’s advocacy towards leading a healthy lifestyle has been inspiring to say the least and her presence also helped us raise proceeds for Rainbow Homes, a non-profit that we believe is uplifting the future of the country,” said Hema L, the Head of Brand Marketing at Simpli Namdhari’s

As a demonstration of its dedication to promoting healthy living, Simpli Namdhari’s has actively championed values such as residue-free farming, environmental cleanliness, and holistic well-being. A notable example of this commitment was the Yogathon held on International Yoga Day, featuring over a hundred participants spreading the benefits of yoga and fitness. Similarly impactful, the brand organized a walkathon on World Environment Day, drawing in more than 300 participants. This initiative passionately advocated for chemical-free products, residue-free farming, soil preservation, and the crucial cause of environmental conservation.

In a magnificent blend of science and sweetness, an extraordinary event is unfolding in the cosmos – the Chandrayaan 3 satellite is set to make its historic landing on the lunar surface.

To honor this momentous occasion, ITC Sunfeast Baked Creations are delighted to introduce a limited-edition dessert that captures the essence of this celestial feat while tantalizing taste buds.

Introducing the “Lunar Dulce de Leche Choux Bun” – a dessert embodying the moon’s allure and paying homage to India’s space exploration prowess. Crafted with meticulous attention to detail, this delectable treat features a velvety white rocher glazed choux bun resembling the moon in all its splendor.

Adding a touch of uniqueness, this pastry is adorned with a delicate chocolate replica of the Chandrayaan 3 rover, symbolizing India’s prowess in space exploration. The branding of ISRO proudly graces this confection, underscoring the collaborative efforts that make such achievements possible.

Every bite of the Dulce de Leche Choux Bun offers a symphony of flavors. The rich and creamy dulce de leche filling perfectly balances the subtle sweetness of the white chocolate shell, creating an indulgence that is simply out of this world.

To commemorate 80 years of global design heritage and innovation, IKEA hosted the “IKEA ICONIC” event in Mumbai. The event showcased their all-time iconic home furnishing products and introduced a limited-edition special collection created for the 80th anniversary, named “Nytillverkard.” This exclusive collection pays homage to classic IKEA designs by revitalizing iconic products with contemporary twists, vibrant colors, and enhanced materials.

In recent times, reimagined and rejuvenated classic pieces have gained popularity as statement items in modern Indian households, seamlessly blending nostalgia with contemporary aesthetics. This collection aligns with this trend as IKEA revisits its origins with a modern twist.

The Nytillverkard collection, which translates to ‘newly made’ in Swedish, celebrates IKEA’s 80-year design journey. Each piece is infused with a fresh and modern perspective, making them truly timeless. The collection encompasses a range of classic furniture, bedding, and accessories, all enriched with vibrant, dynamic hues. These products have also undergone updates to enhance their quality and sustainability, catering to the discerning preferences of the next generation. IKEA’s suppliers in India have played an active role in this global collection, introducing made-in-India products to consumers worldwide, including the TUVKORNELL candle holder, DOMSTEN stool, and KULTURSKOG plant stand.

Erik-Jan Middelhoven, the Country Home Furnishings, and Retail Design Manager said, “IKEA ICONIC is a celebration of our range and products that people remember us for and that have impacted the lives of many people in India and across the globe. This year, we relooked into the past with an aim to assemble the future with our customers and opened our treasure chest to relaunch our iconic products from the years in a beautiful 80-year special collection, Nytillverkad. We’ve designed many functional and beautiful home furnishing products during the last 80 years, and it’s only natural that we get curious about our achievements in the past. With Nytillverkad, we are returning to the future, again. In multiple launches across the year, we will release a series of carefully selected products from our design archive, updated to match the bold outlook of the next generation.“

The IKEA ICONIC event showcased beloved IKEA products that are not only globally iconic but have also become an integral part of everyday life for many people in India. Products such as the PO?NG armchair, KLIPPAN sofa, LACK side table, and BILLY bookcase have been embraced by millions of customers over the past 5 years. From the Nytillverkard collection, the event featured the BONDSK?RET coat stand, DOMSTEN stool, and L?VBACKEN side table, all reimagined iconic products with a modern outlook for the future.

Aumbre Story, the ultimate destination for personalized and luxurious home furnishings, has officially arrived. The brand recently inaugurated its physical stores in Tumkur Road on August 24, 2023, and in Indiranagar on August 26, 2023. Stemming from a deep-seated desire to enhance the Indian home decor domain, Aumbre Story seamlessly blends tradition and modernity to craft custom living spaces that resonate with the soul.

With this debut, the world of interior design gains a distinctive haven for those seeking to elevate their living spaces with top-notch, customizable products. What sets this brand apart is its unwavering commitment to a fully digitalized customer journey, a pioneering feature within the industry. The digital platform empowers customers to seamlessly view, design, personalize, and monitor the installation process, all within a single platform. Additionally, it offers design consultations through thematic mood boards, with ample room for personalization.

Tanay Agarwal, Co-Founder, of Aumbre Story said, “We are excited to introduce Bangalore to a whole new dimension of interior design. At Aumbre Story, our philosophy is to curate collections for the constantly evolving you and we aim to enrich that sentiment through our meticulously designed furnishings. We take immense pride in the fact that every product we offer is a reflection of emotion, be it sincerity, creativity, or comfort. With our curated collections, we invite all to explore the beauty of tradition and modernity intertwining seamlessly. The store in Indiranagar and Tumkur Road is poised to showcase the brand’s commitment to craftsmanship and innovation. Through our design studio’s constant creative endeavors, meticulous curation of styles, and close collaboration with our clients, we strive to position ourselves as the thoughtful furnishing expert who brings even the rarest visions to life with effortless finesse.“

Aumbre Story boasts an extensive product range that spans a wide spectrum of home essentials, including fabrics, wallpaper, blinds, mattresses, rods, motors, beds, flooring, carpets, and bath accessories. Right from the inception of a product, from selecting the finest yarn to the intricate finishing touches, Aumbre Story ensures that each piece embodies the essence of craftsmanship and innovation. The store also offers a diverse selection of styles, encompassing both traditional and timeless pieces.

Aumbre Story is destined to become the go-to spot for design enthusiasts, homeowners, architects, and interior decorators eager to transform spaces into captivating narratives of beauty and allure. The grand opening event promises a spectacular experience, uniting creativity, inspiration, and a shared aspiration to elevate living environments. With a forward-looking perspective, Aumbre Story envisions establishing over 100 stores across India in the next 3-5 years.

Dennis Lingo, a renowned brand within the Mensa Brands conglomerate, is thrilled to introduce its latest creation, the ‘Work and Play Collection.’ This collection marks a sophisticated reinterpretation of modern work attire, seamlessly blending style with practicality. With a firm commitment to offering thoughtfully curated garments that effortlessly adapt to today’s fast-paced lifestyle demands, Dennis Lingo reaffirms its status as a leading purveyor of purpose-driven fashion in India’s retail landscape.

This collection transcends the conventional boundaries of work and leisure, presenting a dynamic fusion of contemporary workwear and laid-back sensibilities. Each meticulously crafted piece reflects Dennis Lingo’s unwavering dedication to precision and top-notch craftsmanship. The collection skillfully amalgamates the quintessence of workplace dressing with the comfort required for a constantly evolving way of life.

Romil Jain, the Founder of Dennis Lingo said, “Our ‘Work and Play Collection’ is a response to the evolving needs of modern professionals. We acknowledge that today’s individuals lead multifaceted lives, necessitating versatile attire that effortlessly transitions from workplace responsibilities to personal engagements. This collection encapsulates our commitment to delivering fashion that is both adaptable and timeless.“

The ‘Work and Play Collection’ is now available on dennislingo.com and popular online retail platforms like Myntra, Flipkart, Amazon, and Ajio. Prices for this collection start at Rs 699, underscoring their dedication to delivering sophistication without compromise.

Dennis Lingo is also set to venture into the Lifestyle, Travel, and Accessories market in an exciting development. This expansion will offer design-forward options at excellent value for money. The brand’s vision encompasses an array of products, including backpacks, soft and hard luggage, wallets, belts, socks, gift boxes, and travel organizers. These new additions underscore the brand’s ongoing commitment to combining quality, functionality, and elegant design across a diverse range of accessories, catering to the discerning tastes of their clientele.

New-age retail gifting brand, FNP (Ferns N Petals), is commemorating the special occasion of Rakshabandhan with the introduction of Sneh, India’s pioneer Rakhi brand. Offering a diverse selection of more than 1000 designs, the expansive Sneh Rakhi Collection beautifully signifies the enduring bond between siblings. FNP’s artisans have meticulously crafted these designs, seamlessly blending traditional and contemporary styles to create a captivating range encompassing Plantable Rakhi, Silver Rakhi, Mauli Rakhi, Customised Rakhi, Minimalist Rakhi, Designer Rakhi, and even Pet Rakhi for our beloved furry companions. Additionally, they have introduced a lively assortment of Kids Rakhi, including the newly launched Avenger Rakhi Gift Set.

The Sneh Rakhi Collection is accessible in over 70 countries, allowing siblings to celebrate this cherished occasion regardless of geographical distance. Starting at just Rs 199, customers can conveniently order Sneh Rakhi gifts for their siblings through FNP’s Express Delivery Services.

Simultaneous to the collection’s launch, FNP has revealed the “Make Rakhi Feel Special” campaign, featuring actress Soha Ali Khan. This campaign encourages everyone to embrace the essence of love, affection, and togetherness that Rakshabandhan represents.

From the stylish to the foodie, the pet-lover to the environmentally-conscious, the spiritual to the cartoon fanatic, FNP’s extraordinary assortment ensures there’s something exceptional for every type of sibling.

With a vast array of over 1 lakh products and a customer base of over 10 million, FNP guarantees timely delivery, exceptional product quality, and secure packaging. Furthermore, FNP is expanding its international presence, currently operating in markets such as the UAE, Saudi Arabia, Qatar, and Singapore.

Wonderland Foods, a prominent player in the retail dry fruits sector in India, is poised to revolutionize the snacking industry with its exceptional products and inventive offerings. Founded by Anubhav Gupta in 2014, Wonderland Foods has quickly emerged as a leader in delivering wholesome snacking alternatives to the discerning Indian market. With an unyielding dedication to top-notch quality and groundbreaking concepts, the company’s remarkable growth comes as no surprise.

The origins of Wonderland Foods harken back to the Gupta family’s business endeavors. In 1983, Rakesh Kumar Gupta established Sun Organic Global Group, specializing in sourcing dry fruits and spices directly from farms worldwide for wholesale B2B transactions. Recognizing the impressive sourcing capabilities of his father’s business, Anubhav Gupta adeptly harnessed and merged it with his vision of providing healthier snacking options within the local market. Thus, in 2014, Wonderland Foods was born, with a vision to procure and offer handpicked, premium-quality dry fruits, as well as an array of new products tailored to the evolving preferences of health-conscious consumers.

Under the leadership of Anubhav Gupta, Wonderland Foods has experienced exponential growth. Commencing with a modest team of just four members and achieving a revenue of 96 lakhs in the inaugural year, the company has achieved a staggering growth rate of over 250 times in just nine years. Presently, it is on track to attain a turnover ranging between Rs 350 to 400 crore in the ongoing fiscal year. Today, they stand as one of the fastest-growing brands in the dry fruits industry, with a robust presence in every state of India. Their products are readily available in renowned retail chains, including Reliance, D-MART, Vishal Megamart, 24seven, Lulu Supermarket, Max HyperMart, Metro Cash and Carry, Walmart, and many others.

With a profound understanding of the younger generation’s preferences and a focus on e-commerce, Anubhav Gupta has propelled Wonderland Foods to new heights. The brand has attained the coveted “platinum seller” status on Flipkart and emerged as a top seller in the dry fruits category on Amazon. Continually pushing the boundaries of innovation, Wonderland Foods has introduced exciting new products, such as Coconut and Jaggery flavored walnuts, and contemporary flavors like Sriracha, Wasabi, Truffle, and Peri Peri, all presented in stunning, aesthetically pleasing packaging.

The company has disrupted the dry fruit gifting sector by offering beautifully designed gift packs that are not only accessible but also affordable. The brand has established a strong presence in the corporate sector, serving as the official gifting partner for renowned MNCs such as Google, GE, and JCB. Wonderland Foods has also earned the trust of the Indian Army Canteens and Central Police Canteens, a testament to its quality and reliability.

Looking to the future, Wonderland Foods harbors ambitious plans for the next five years. The company envisions expanding its product lines to encompass categories like multigrain puffs, nut butters, healthy bars, muesli, granola, and a luxurious range of exotic nuts and mixes known as Wonderland Grandeur. Furthermore, Wonderland Foods is committed to solidifying its position in the retail sector by reaching every Kirana shop in every city across the nation.

The success story of Wonderland Foods is not solely defined by its impressive growth figures but also by its unwavering dedication to innovation, quality, and customer satisfaction. It presents a compelling opportunity for prospective investors to become part of a thriving enterprise that is reshaping the snacking landscape in India.

In a thrilling collaboration, Marico Limited’s Saffola Soya Chunks has partnered with Zee Bangla to introduce the captivating ‘Saffola Soya Shera Home Chef Contest’ for its customers in India. This exciting initiative invites passionate home chefs and food enthusiasts to seize the opportunity to participate in Bengal’s renowned TV reality show, ‘Ghore Ghore Zee Bangla,’ hosted by the acclaimed Bengali actress Aparajita Adhya.

Celebrating India’s softest and most flavorsome soya chunks, the contest offers a platform for contestants to display their culinary prowess and culinary innovation. To enter, interested individuals can submit their Saffola Soya recipe via WhatsApp. The top 4 finalists will receive home visits from the Ghore Ghore Zee Bangla team, with episodes filmed on-site. The grand prize for the winner is an impressive Rs 1.5 lakhs, along with special gift hampers from Saffola and Zee Bangla.

To raise awareness about the contest, Saffola has initiated a comprehensive 360-degree campaign, encompassing television, digital, and on-ground promotions across Kolkata and the rest of West Bengal. By leveraging TV sponsorships, FCT, Astons, and In-Show integration, the brand aims to communicate the unique qualities that make Saffola Soya Chunks the softest and most flavorsome.

Sanjay Mishra, COO- India and CEO – New Business, Marico Ltd expressed, “We are thrilled to partner with Zee Bangla and their popular reality show ‘Ghore Ghore Zee Bangla’ for the ‘Saffola Soya Shera Home Chef Contest.’ Our goal is to shine a spotlight on our customers’ passion and creativity in the kitchen. This partnership underscores both brands’ commitment to enhancing consumer experiences and providing a platform for our customers to showcase their talent. We eagerly anticipate witnessing the culinary magic our talented home chefs can conjure using our product.“

Ashish Sehgal, Chief Growth Officer, Zee Entertainment Enterprises Ltd said, “At Zee, we are excited to collaborate with Marico for the ‘Saffola Soya Shera Home Chef Contest’ on Zee Bangla. This exciting partnership reflects our continuous efforts to develop innovative advertising solutions. Given our strong connection with consumers in the market, we are confident that this campaign will deeply resonate with the West Bengal audience and deliver substantial value for Saffola Soya Chunks.“

Jolene Fernandes Solanki, COO – Madison Media Ultra, added, “With our consumers and the West Bengal market at the core of our strategy, our association and partnership with the show ‘Ghore Ghore Zee Bangla’ were the perfect fit for creating the ‘Saffola Soya Shera Home Chef Contest.’ It also offers an ideal balance of reaching our consumers through TV, digital, and on-ground channels. We are thrilled to build this integration with our client and brand, Saffola Soya Chunks, and Zee Bangla, creating a significant impact for our brand this season.“

The contest welcomes all individuals passionate about cooking and eager to explore the boundless potential of incorporating Saffola Soya Chunks into their culinary creations. Participants can showcase their skills while experimenting with the versatile and protein-rich soya chunks, from traditional Bengali recipes to innovative fusion dishes. The contest encourages participants to unleash their creativity and craft delightful masterpieces.

Saffola Soya Chunks are processed to be the softest, enhancing their ability to absorb flavors and make your soya dishes even more delectable. You can find Mealmaker Soya Chunks on the Saffola Store, as well as other major e-commerce platforms.

CaratLane Trading Private Limited (‘CaratLane’) has officially announced the appointment of Avnish Anand as its new Chief Executive Officer, effective immediately. Avnish, who is an alumnus of ISI Kolkata and IIM Lucknow, originally joined CaratLane as its first employee and has been an integral part of the founding team. His contributions have been instrumental in shaping CaratLane into the successful entity it is today.

Gurukeerthi Gurunathan, another veteran of CaratLane known for his role in developing the technology infrastructure that drives CaratLane’s omni-channel operations and digital experiences, will continue to serve as the Chief Technology Officer of CaratLane. Guru, with a master’s degree from IIM Bangalore and experience working with renowned Fortune 500 companies, including a stint in Silicon Valley, brings valuable technological expertise to the team.

It’s worth noting that on August 19, 2023, Titan had previously announced the acquisition of the entire stake held by the Founder, Mithun Sacheti, and his family members, pending the completion of standard regulatory approvals.

C K Venkataraman, MD, Titan said, “We are delighted to appoint Avnish as CaratLane’s new Chief Executive Officer. Avnish comes with exceptional strategic and people leadership capabilities and has been instrumental in making CaratLane the true omni-channel brand. As CaratLane and CaratLaners look to the future with great excitement and confidence, I am sure Avnish will provide the right leadership that will enable the creation of the highest standards of excellence in everything we do and reach for the stars through those standards.“

Avnish Anand on his appointment as the Chief Executive Officer of CaratLane said, “Being a part of the founding team here at CaratLane, I’ve seen the brand’s evolution up close and it’s been such a remarkable journey. Mithun has been a pillar of support and a sounding board for all my ideas these past years, so of course it’s sad to see him go. But I’m really excited for this new chapter as we have a great opportunity to build a bigger and more remarkable business in front of us. It’s definitely a moment of pride for all of us and we look forward to working more closely with the Titan leadership on this exciting journey.“

Caprese, the premier luxury handbag brand in India, is thrilled to introduce its latest handbag line, The Tresna Collection. This collection serves as a tribute to the intricate embroidery heritage of Kashmir, where each stitch weaves a narrative spanning generations, combining artistry and tradition with the utmost finesse. Caprese now offers a fusion of timeless craftsmanship and contemporary flair, striking a perfect equilibrium between heritage and innovation.

Designed with a Western fashion sensibility, the Tresna Collection effortlessly graces the European runways, radiating an aura of grace and allure. These handbags transcend mere accessories; they are an extension of a woman’s essence, seamlessly merging style with practicality to meet her everyday requirements. This collection not only emanates elegance and refinement but also pays homage to the exceptional artisans–women war widows–who have enhanced their lives through their painstakingly handcrafted creations.

We cordially invite you to discover the enchantment of the Tresna Collection–a harmonious fusion of tradition and modernity, where each handbag is more than an adornment; it represents art, resilience, and the boundless potential of the human spirit.

Pushpita Gaur, Business Head at Caprese said, “Fashion transcends trends; it’s about creating lasting impressions through every accessory. The Tresna Collection is a celebration of artistic excellence and contemporary fashion. These hand-embroidered Kashmir handbags pay homage to the rich heritage of craftsmanship while embodying luxury and style.“

Beyond their aesthetic appeal, the Tresna Collection offers ample space and functionality, making these handbags versatile companions for a variety of occasions. Whether attending a formal event, enjoying a casual outing, or commemorating a special occasion, these hand-embroidered Kashmiri designs infuse sophistication and grace into every ensemble.

With prices ranging from Rs 1899 to Rs 3499, this collection ensures accessibility, catering to a diverse customer base that values quality, craftsmanship, and distinctive design. It will be available in Caprese’s retail outlets, on their official website, and through Myntra, ensuring fashion enthusiasts can effortlessly embrace this harmonious amalgamation of heritage and modernity, trends and styles.

In a recent announcement, India’s premier retailer, Shoppers Stop, shared that their Managing Director and Chief Executive Officer, Venugopal G. Nair, will be stepping down from his position effective August 31, 2023, citing personal reasons. The board of directors has accepted Nair’s resignation, allowing him to devote more time to his family and explore new opportunities.

Nair’s impact on Shoppers Stop has been significant, particularly in the post-Covid era, where he played a pivotal role in strengthening the company’s core pillars of fashion, beauty, and expanding the retail network. The company expressed its appreciation for Nair’s contributions in a press release, stating that he leaves behind a much stronger Shoppers Stop.

In the wake of Nair’s departure, the company has appointed Kavindra Mishra, who currently serves as the Chief Commercial Officer and CEO of Homestop, as the new Executive Director and CEO, effective from September 1, 2023, for a three-year term. Mishra brings a wealth of industry experience, having previously served as the MD and CEO of House of Anita Dongre, which encompasses brands like and, Anita Dongre, and Global Desi. Additionally, Mishra spent six years as the MD of Pepe Jeans India, overseeing the company’s transformation into a 100 percent subsidiary of Pepe Jeans Global, thus contributing to its profitability.

Kavindra Mishra, recognized as the “Inspiring CEO” of 2022, is also known for co-founding Zovi.Com, a start-up backed by Tiger Global and Saif Partners. With a post-graduate degree from the Indian Institute of Management, Bangalore, Mishra has held key managerial roles in both national and international companies.

As part of a smooth transition, Venu Nair will continue to guide and advise Mishra over the next six months in his capacity as a company official. Furthermore, B.S. Nagesh, Shoppers Stop’s Non-Executive Chairman, will provide support during the transition period and offer mentorship and coaching to the newly appointed CEO.

Saundh, a renowned name synonymous with style, substance, and serenity in Indian ethnic wear, is setting the stage for a unique retail transformation. With 28 national outlets and a strong online presence worldwide, Saundh is known for seamlessly blending timeless traditions with modern aesthetics. Now, it’s ready to infuse an artistic touch into its retail branches.

Introducing Saundh Imagine, an innovative venture by Saundh that aims to redefine the retail experience. This initiative brings together the worlds of art and fashion in a captivating and unconventional manner, promising to engage in-store customers with events that celebrate art, expression, and creativity. The flagship Peddar Road store is about to witness the debut of Saundh Imagine, marking a significant step in this artistic journey.

In its inaugural showcase under Saundh Imagine, the brand has partnered with skilled artisans Natvar Dhakiya and Radha Bhura from the Bhil tribe. Saundh will feature ‘live beaded jewelry’ sections in the storefront of its Peddar Road store starting in the third week of August. This exquisite bead jewelry is inspired by the rich heritage and artistic traditions of the Bhil culture.

These live sessions will offer customers a firsthand experience of the rhythmic and visually enchanting process of crafting beaded jewelry. These handcrafted pieces will be available for purchase starting from August 22nd.

Sarabjeet Saluja, Founder and CEO, Saundh said, “Saundh Imagine celebrates unique art and champions unique artists. We want customers to be surrounded by the finest of contemporary fashion, and indulge in some soothing art therapy inside our stores. By joining hands with avant-garde talents, this one of a kind initiative promises to enrich a customer’s in-store journey experience in an innovative and immersive manner. The idea behind our first sojourn is to captivate and enlighten. The creation of beaded jewellery is an enchanting process that sparks an alluring visual charm. Watching it live will also shed light on the intricate efforts behind the craft. We look forward to kick-starting the Imagine adventure.“

Throughout the year, Saundh Imagine will feature diverse talents from various backgrounds, providing a meaningful platform for their artistry. Whether it’s paintings, installations, or the latest CGI marvels, Saundh’s stores will showcase the work of many gifted craftsmen and their mesmerizing artistic creations. While beaded jewelry marks the beginning, there are many more surprises in store!

With Saundh Imagine, every thread narrates a story, and every artwork casts a spell. As Saundh opens its doors to Imagine, let’s rekindle our love for art, one Saundh store at a time!

Founded in 2006, Woman’s Plaza has established itself as a trailblazing icon in the realm of luxury retail in India. The company’s core mission revolves around nurturing creativity and showcasing avant-garde fashion labels. Leveraging its enduring industry relationships, Woman’s Plaza extends its patrons the exclusive privilege of accessing designer apparel, ensuring a consistently refined selection is always at your fingertips.

Committed to curating extraordinary luxury fashion collections, Woman’s Plaza meticulously curates pieces from the industry’s most revered designers. Whether you seek an ensemble for a special event or simply wish to revamp your wardrobe, their comprehensive assortment of premium designers offers a diverse array of options tailored to your discerning taste. This retail boutique maintains an omnichannel presence with a physical store in Civil Lines, Agra, and on its website www.womansplaza.com.

Woman’s Plaza proudly presents the latest collection by renowned designers: Basanti, Miku Kumar, Sionnah, Arpita Sulakshana, and Ritika Mirchandani. This new range boasts an impressive variety of features, including a Sequin Fuschia Pink Georgette Floor-Length Anarkali with a monotone dupatta, a Pink Sharara Set intricately crafted in sequin embellished fabric, a Yellow Embroidered Kurta with a notch neckline and tie-up detailing, and more. These ensembles exude impeccable harmony and refined elegance, making them a splendid choice for the upcoming Raksha Bandhan festival. Combining glamour with comfort, this sophisticated collection epitomizes the essence of style.

Since its inception in 2006, Woman’s Plaza has consistently redefined fashion with its extensive array of designer and high-end women’s apparel. From the allure of traditional silk sarees to the charm of contemporary lehenga sets, Woman’s Plaza encompasses a wide spectrum of choices, spanning everyday wear to elegant evening attire.

“We are thrilled to showcase a diverse selection of exquisite designs to cater to all our customers. Our collection offers something special for each individual, ensuring a memorable day for you,” Sumit Surana, Co-Founder, Woman’s Plaza.

Woman’s Plaza thrives on delivering an elevated and exclusive shopping experience. With a vision centered on fostering innovation and design that brings absolute consumer satisfaction, the brand aspires to be a global leader in retail. Discover a range of products starting from Rs 7,000, ensuring that luxury is accessible to every individual. Embark on a journey into the world of luxury and redefine your fashion experience at Woman’s Plaza.

Mumbai, 24th August 2023: OKIE, India’s leading homegrown home entertainment brand, has reaffirmed its position as a prominent player in the ever-evolving consumer electronics landscape. With a strong offline presence of 2500 retailers across 45 locations in 8 states, Its flagship Smart LED TVs sold almost 30000 units across seven states by the end of the fiscal year 2022-2023, with over 25,000 units sold during the pandemic itself. And in the last three years, the brand has expanded extensively and now aims for INR 100 crore in sales with a target of selling 100,000 units in CY 2023.

In India, most consumers still prioritise affordability in their electronics purchases. Despite this high price sensitivity, the consumer electronics market is on track to reach INR 12,898.89 Bn by 2027. From the very beginning, OKIE has embraced and understood this reality and leveraged it to its advantage by focusing on competitively priced, top-quality products. This commitment is evident in its flagship Smart LED TVs, available in sizes from 24″ to 86″. These cutting-edge TVs feature Google TV, WebOS Powered by LG, and Cloud OS, catering to a wide range of preferences. There is also OKIE’s upcoming Sports Series Smart TVs, with prices starting at just Rs. 9,990/- for the 32-inch model, Rs. 17,999/- for the 40-inch model, and Rs. 19,999/- for the 43-inch model, offering advanced features such as full HD display, 4K Ultra HD resolution, in-built voice control, and a powerful 10+10 watt sound output.

With a diverse range of such Smart TVs and other home entertainment electronic products, OKIE has firmly established itself in the Western and Southern regions of India, majorly in pivotal states such as Gujarat, Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Kerala and Planning to enter in North India States Like Punjab, Haryana, J&K.

“OKIE’s growth thrives on unwavering dedication to innovation and quality, essential to our mission of offering exceptional value. Despite challenges, we deliver innovative, high-quality products at fair prices. Our versatile marketing approach merges traditional and digital channels with state-of-the-art tech, enabling us to expand beyond urban areas into tier 2 and 3 markets aggressively. We believe in making the latest tech accessible across diverse geographies, even in smaller cities, swiftly and affordably. Our distinct products and services set us apart,” said Jitin Masand, Founder and Managing Director of OKIE.

“We have an upcoming line of investment in expansion, a significant portion of which will be used to expand our capacity from the current 5000 TVs per month to 15,000 TVs. We will also extend our reach by establishing a presence in 10,000 stores across 100 locations by year-end,” added Masand.

Livpure Pvt. Ltd proudly announced an outstanding close-to-50 percent surge in revenue during the initial quarter of the current fiscal year. This milestone underscores the brand’s steadfast dedication to excellence, innovation, and customer contentment.

In Q1, Livpure witnessed substantial expansion across all its business segments, affirming the trust and confidence customers place in Livpure’s products and services. The retail division, in particular, made a substantial contribution, accounting for 35 percent of the overall growth. The modern trade sector also experienced a substantial upswing of 87 percent, while the e-commerce wing displayed an impressive 63 percent rise. Remarkably, the Water As A Service (WAAS) business exceeded all expectations, registering a remarkable 94 percent increase in revenue, further cementing Livpure’s leading position in the market.

Rakesh Kaul, MD of Livpure, said, “Our team at Livpure is exhilarated with the impressive growth we have achieved in Q1. This milestone is a testament to the tireless efforts of our team members and the unwavering support from our customers. Livpure’s ability to adapt to evolving market dynamics and customer preferences has been a significant factor in maintaining this momentum. It motivates us to strive for excellence in every aspect of our business. Our relentless focus on innovation, superior service, and expanding our distribution network has also played a pivotal role in driving our success.“

“Livpure has adopted a strategic proactive risk management approach to sustain this impressive momentum. We have thoroughly assessed the landscape and are well-prepared to overcome any challenges that may arise. Rest assured, we are fully geared up to achieve our targets and deliver exceptional value to our customers. Looking ahead, Livpure has ambitious growth and development plans for the future. We aim to achieve over 100 percent growth compared to the last financial year by the end of this fiscal year,” he added.

Livpure’s steadfast commitment to delivering pure and safe drinking water to countless households has earned it the trust of customers nationwide. As the company continues to expand, it remains resolute in its pursuit of excellence and its dedication to setting new benchmarks within the industry.

In a groundbreaking partnership, Korean skincare giant Laneige and Evocus clear alkaline mineral water have come together to redefine the approach to holistic hydration in the retail sector of India. This innovative alliance amalgamates Laneige’s renowned expertise in skin hydration with Evocus’s revolutionary approach to overall body wellness, offering a comprehensive solution for all-around hydration and well-being.

Laneige, celebrated for its unwavering commitment to skin hydration, was conceived with the primary objective of promoting proper hydration for healthy and radiant skin. Conversely, Evocus has garnered recognition for its pioneering methods in maintaining body hydration.

By uniting these two domains of proficiency, this collaboration aims to forge a comprehensive solution that holistically addresses hydration and well-being. The principal objective of this partnership is to underscore the significance of proper hydration, not only for the skin but also for overall health and vitality.

Prominent figures such as David Warner, David Miller, Sara Ali Khan, Malaika Arora, Karan Johar, Manish Malhotra, Gauri Khan, Kajal Aggarwal, Shruti Haasan, Dinesh Karthik, Sai Sudharsan, and several other celebrities and athletes have been seen endorsing and lauding Evocus Alkaline Water for its numerous health benefits.

“This collaboration is an exciting fusion of our shared values and expertise. We believe that true beauty and wellness radiate from within, and with EVOCUS, we can now provide a comprehensive solution that caters to the hydration needs of our consumers from head to toe,” said Mini Sood Banerjee, assistant director and head of marketing and training AmorePacific Group.

“We are thrilled to join forces with Laneige for this remarkable collaboration. Together, our brands bring an unparalleled fusion of skincare expertise and hydration innovation. Get ready to elevate your skincare and hydration journey like never before,” said Zulkarnain Shaikh, Head of Digital Marketing and PR, Evocus.

This collaboration will showcase the Laneige Water Bank Collection alongside Evocus alkaline clear mineral water. Evocus alkaline mineral water represents an extraordinary blend of enhanced minerals and alkaline water, meticulously crafted to achieve a unique composition.

Meanwhile, the Laneige Water Bank Collection is infused with mineral-enriched water, strategically formulated to restore and balance the skin’s inherent moisture barrier. This results in a revitalized, supple, and radiant complexion. Offering a range of products, including moisturizers, serums, and masks, the Laneige Water Bank collection presents an ideal solution for those seeking to replenish their skin’s hydration and attain a vibrant, luminous appearance. Elevate your skincare regimen today with this exclusive range.

In a significant move to bolster its brand’s reach across India’s retail landscape, Kamdhenu Paints, a prominent name within the paint and emulsions industry and a part of the Kamdhenu Group, has renewed its collaboration with renowned Bollywood personality and entrepreneur, Preity G Zinta. This partnership, which was first established in 2021, will continue to see Zinta as the official Brand Ambassador for the company.

Saurabh Agarwal, MD, Kamdhenu Paints said, “We are excited to welcome Zinta onboard once again as our Brand Ambassador. Kamdhenu Paints since its inception has been an ardent believer of delivering products with ‘Quality and Innovation’. This mantra has enabled us to excel with flying colours within a short span of time. Our association with Zinta is dedicated towards strengthening our brand’s pan-India reach and recall. Preity G Zinta has a nationwide appeal and influence over various demographics. With her success as an actress and entrepreneur, she embodies the idea of a world where possibilities are infinite for all. Her values align perfectly with Kamdhenu Paint’s vision and mission. We are confident that this will further deepen our brand’s connect across the country.“

Kamdhenu Paints holds a leading position in India’s decorative paints sector. The company operates its cutting-edge manufacturing facility in Chopanki, Rajasthan, producing a wide range of products such as Interior and Exterior Emulsions, Stainers, Colourants, Designer Paints, Primers, Construction Chemicals, Water Proofing Chemicals, and other water-based specialty items. Additionally, it collaborates with manufacturing units in Rajasthan, Uttar Pradesh, Haryana, and Punjab for median and low-range products like distempers, enamel, and putty. This strategic approach ensures the delivery of top-notch quality products, overseen by Kamdhenu Paints’ own technical experts.

G-SHOCK India proudly announces its collaboration with the renowned cricketer Shubman Gill as its brand ambassador. This significant partnership brings together G-SHOCK’s four-decade legacy of crafting robust and trend-setting timepieces and Shubman Gill’s embodiment of the ‘spirit of toughness,’ encompassing physical resilience and mental fortitude.

G-SHOCK’s history spans forty years, during which it has established an unshakable standard for durability and innovation in watchmaking. This remarkable journey signifies an unwavering commitment to excellence, offering watches that withstand the harshest conditions while delivering impeccable precision, innovative design, and fashion-forward appeal for the ever-evolving youth.

Shubman Gill, the youngest shining star in the cricket world, has captivated millions with his steadfast commitment, extraordinary talent, and determination both on and off the field. Known for his exceptional performances, Gill epitomizes the very essence that G-SHOCK has embodied since its inception: resilience, tenacity, and the relentless pursuit of excellence. His unwavering drive for sporting triumphs resonates with the brand’s philosophy of ‘Absolute Toughness’ and unwavering commitment to evolution.

“We are delighted to welcome Shubman Gill to the global G-SHOCK family. His inspiring persona and unwavering determination resonate strongly with G-SHOCK’s values, making him the perfect embodiment of our ‘sof pirit of toughness.’ Together, we aim to empower the youth, encourage them to embrace challenges, and foster an unyielding spirit of never giving up,” said Hideki Imai, MD, Casio India.

The collaboration with Shubman Gill solidifies G-SHOCK’s connection with the Gen Z and Millennial audience in India. Positioned as a lifestyle-centric watch brand globally, G-SHOCK is deeply intertwined with youth subcultures, embodying the spirit of adventure and resilience. Gill’s unwavering spirit on the pitch, where he faces formidable challenges with composure, parallels the unbreakable resilience of G-SHOCK. Just as the watch withstands the test of time, Gill’s prowess remains unshaken against the fiercest bowlers. With each swing of his bat, the partnership resonates–a fusion of a strong personality and a timepiece symbolizing toughness and evolution. This collaboration transcends boundaries, celebrating Gill’s unwavering dedication in harmony with G-SHOCK’s robust legacy.

The partnership unveiling showcases Shubman Gill adorned with two iconic G-SHOCK all-black models – GA-2100-1A1DR and DW-5600BB-1DR. These masterpieces hold a special place in G-SHOCK’s illustrious design evolution over four decades, symbolizing the brand’s commitment to innovation and style.

With Shubman Gill as its driving force, G-SHOCK India is poised to embark on an exciting journey, deepening its connection with the Gen Z and Millennials who seek innovation, style, and unmatched durability. Gill’s dedication to toughness and G-SHOCK’s commitment to staying at the forefront, this collaboration promises to be an empowering and inspiring journey.

Bollywood’s charismatic sensation, Ranveer Singh, has collaborated with Britannia NutriChoice, the segment leader in its domain, to unveil an inspiring new advertising initiative, known as #FeelTheFit. This campaign, ingeniously crafted by Lowe Lintas Bangalore, perfectly aligns with the brand’s commitment to promoting prudent choices and strives to underscore the transformative potential of even the smallest steps taken toward adopting a healthy lifestyle.

The #FeelTheFit campaign is strategically devised to invigorate individuals to stay committed to their holistic health and well-being journey by recognizing that every endeavor, no matter how modest, represents progress in the right direction. The campaign endeavors to pivot the discourse away from solely fixating on the ultimate goal, instead focusing on the affirmative sensation that accompanies each virtuous choice.

The campaign encompasses two cinematic productions in which Ranveer personifies an illusion, symbolizing the ‘fit waali’ sentiment that every individual experiences upon making a virtuous choice – such as selecting NutriChoice as their snack of choice. The underlying ethos of the TVC is to explore the notion that a simple wise choice has the potential to fill us with a profound sense of self-worth.

Amit Doshi, CMO at Britannia Industries said, “In the contemporary world today, fitness is a state of mind, which transcends the appearance of a person. With this in mind, we have launched the #FeelTheFit campaign to celebrate every big and small effort that a person takes towards this journey – be it going to the gym or eating right. The idea behind the campaign is to motivate consumers to opt for a good choice, no matter what the scale of that choice is.“

Arpan Bhattacharyya, Executive Director and Head of Creative (Copy) Lowe Lintas, Bangalore said, “Most ads about fitness focus on the end result. We wanted to focus on the beginning. Because be it the first meal of a complete diet or the first day of a workout regime – every fitness journey begins with a small choice. Making that small choice makes us feel better and fitter, instantly. That’s what we wanted to celebrate with this campaign. Because a fitness journey well begun is half the job done.“

With the #FeelTheFit initiative, Britannia NutriChoice aspires to motivate millions to acknowledge the profound influence that small, positive choices can have on their overall welfare. By opting for Britannia NutriChoice, individuals can savor the same ‘fit waali’ sensation embodied by Ranveer Singh in the campaign. Britannia NutriChoice remains steadfast in offering consumers an array of prudent choices, ranging from zero-added sugar options such as Digestive Zero biscuits and Sugar-Free Crackers to delectable cookie offerings like NutriChoice Seeds cookies. The brand has also made a significant shift to ‘0 percent Maida’ across most of its product range.

Reliance Retail Ventures Limited (RRVL) has announced that the Qatar Investment Authority (QIA) will invest Rs 8,278 crore in RRVL, a subsidiary of Reliance Industries Limited. This investment values RRVL at a pre-money equity value of Rs 8.278 lakh crore.

RRVL, with its subsidiaries and associates, operates India’s largest, fastest-growing, and most profitable retail business, serving 267 million loyal customers through an integrated omnichannel network of over 18,500 stores and digital commerce platforms. These offerings span grocery, consumer electronics, fashion and lifestyle, and pharmaceutical consumption baskets.

QIA’s investment will result in a minority equity stake of 0.99 percent in RRVL on a fully diluted basis. In the previous fundraising round conducted by RRVL in 2020, various global investors contributed an aggregate amount of Rs 47,265 crore, valuing the company at a pre-money equity value of Rs 4.21 lakh crore.

Isha Mukesh Ambani, Director of Reliance Retail Ventures Limited expressed, “We are pleased to welcome QIA as an investor in Reliance Retail Ventures Limited. We look forward to benefiting from QIA’s global experience and strong track record of value creation as we further develop Reliance Retail Ventures Limited into a world-class institution, driving the transformation of the Indian retail sector. QIA’s investment reflects a positive outlook toward the Indian economy and Reliance’s retail business model, strategy, and execution capabilities.“

Mansoor Ebrahim Al-Mahmoud, CEO of QIA, stated, “QIA is committed to supporting innovative companies with high-growth potential in India’s fast-growing retail market. We are looking forward to Reliance Retail Ventures Limited, with its strong vision and impressive growth trajectory, joining our growing and diverse portfolio of investments in India.“

RRVL’s vision is to revitalize the Indian retail sector through an inclusive strategy that serves millions of customers, empowers micro, small, and medium enterprises (MSMEs), and collaborates closely with global and domestic companies. RRVL aims to become a preferred partner, delivering immense benefits to Indian society while generating and safeguarding employment opportunities for millions. RRVL’s New Commerce business has digitized over 3 million small and unorganized merchants, enabling them to leverage technology tools and an efficient supply chain infrastructure to offer superior value propositions to their customers.

Morgan Stanley served as the financial advisor to Reliance Retail Ventures Limited, while Cyril Amarchand Mangaldas and Davis Polk and Wardwell acted as legal counsels. Goldman Sachs, serving as the financial advisor to RIL, provided guidance on the process and transaction structuring. AZB and Cleary Gottlieb acted as legal counsel to QIA.

VKC Group introduces an innovative ‘Complete Fashion’ concept through its latest offering, VKC DEBON. This groundbreaking concept transforms the footwear landscape by offering a diverse range of styles across 16 distinct categories. These categories encompass dynamic sports shoes, breezy sandals, casual flip flops, versatile open wear, chic V-straps, modern clogs, and effortless slides, among others. VKC DEBON stands out as a one-stop destination for a wide array of footwear choices, catering to various tastes and occasions. VKC Mammad Koya, Chairman of VKC Group, officially launched the VKC DEBON brand by presenting VKC DEBON footwear to the popular reality show personality, Ms. Aryananda. The event also featured the unveiling of the official Dibon logo.

“VKC Group is delighted to introduce a new paradigm to the footwear industry. VKC DEBON positions itself as a pioneering brand in ‘Complete Fashion,’ reflecting the contemporary essence of global footwear fashion. India should continually strive to compete with and surpass China in the global footwear market. VKC DEBON aims to be a comprehensive new fashion brand, with a specific focus on PU products, catering to the common man who seeks value for money. As always, VKC’s core principles, including Honest Pricing, will remain integral to the development of this new brand,” stated VKC Razak, Managing Director of VKC Group.

VKC DEBON aims to capture the attention of India’s fashion-conscious youth by offering an extensive range of stylish footwear choices under its ‘Complete Fashion’ concept. This approach allows individuals to effortlessly complement their attire with the perfect footwear. The brand’s commitment to affordability, featuring transparent pricing, is geared towards making fashionable footwear accessible to the average person, effectively merging style and budget-consciousness to reach a broad audience.

DOMS Industries Limited, a prominent player in the Indian stationery and art products market, has submitted its Draft Red Herring Prospectus (“DRHP”) to the Securities and Exchange Board of India (“SEBI”).

The company’s initial public offering (IPO) amounts to Rs 12,000 million, comprising a fresh issue of up to Rs 3,500 million and an offer for sale of up to Rs 8,500 million. The offer for sale includes equity shares worth up to Rs 8,000.00 million by corporate promoter F.I.L.A. – Fabbrica Italiana Lapis ed Affini S.p.A., equity shares worth up to Rs 250 million by Sanjay Mansukhlal Rajani, and equity shares worth up to Rs 250 million by Ketan Mansukhlal Rajani.

The funds raised from the fresh issue will be used to partially finance the establishment of a new manufacturing facility, enhancing the company’s production capabilities for various writing instruments, watercolor pens, markers, highlighters, and general corporate purposes.

DOMS designs, develops, manufactures, and markets a wide range of well-crafted, high-quality stationery and art products, predominantly under the flagship brand ‘DOMS,’ along with sub-brands C3, Amariz, and Fixy Fix. These products are sold both domestically and in over 40 international markets, spanning the US, Africa, Asia Pacific, Europe, and the Middle East. The product portfolio, comprising over 3,770 SKUs, encompasses seven categories: scholastic stationery, scholastic art materials, paper stationery, kits and combos, office supplies, hobby and craft, and fine art products. In FY23, the company held a 29 percent market share by value for core products like pencils and a 30 percent market share for mathematical instrument boxes. Pencils alone contributed 31.66 percent of gross product sales, amounting to Rs 3,899.88 million in Fiscal 2023. With a diverse presence across multiple product categories and price points, DOMS has emerged as the fastest-growing stationery and art material products company in India in terms of revenue between Fiscal 2020 and Fiscal 2022.

The company operates 11 manufacturing facilities in Umbergaon, Gujarat, and Bari Brahma, Jammu, and Kashmir, supported by an extensive multi-channel distribution network with a strong pan-India presence. The domestic distribution network for general trade includes over 100 super-stockists, 3,750 distributors, and a dedicated sales team of over 450 personnel, reaching more than 115,000 retail touchpoints across 3,500 cities and towns. DOMS also serves consumers through modern trade and e-commerce channels.

With the Indian government actively promoting the education sector, India is expected to become a $313 billion education market by 2030. This growth has led to an increased demand for stationery products, with the Indian stationery and art materials market estimated at Rs 38,500 crore by value as of FY23, projected to grow at a CAGR of 13 percent from FY23 to FY28, reaching a market value of Rs 71,600 crore by FY28.

The global demand for stationery products is also on the rise due to higher literacy rates and education levels. India, with abundant raw materials like paper, rubber, plastic, and wood, coupled with cost-effective manufacturing due to lower labor costs, is well-positioned to capitalize on this demand. The Indian government’s initiatives such as Make in India and PLI schemes further boost the country’s export potential, making India a potential hub for stationery product exports.

DOMS’ focus on delivering quality products at affordable price points, with a focus on children and young adults, sets them apart from competitors. This strategy positions them strategically to leverage growth opportunities in the Indian and global markets.

JM Financial Limited, BNP Paribas, ICICI Securities Limited, and IIFL Securities Limited serve as the Book Running Lead Managers for the IPO, with Marathon Capital Advisory Private Limited and ITI Capital Limited as corporate advisors appointed by the company.

Vaum is an exceptional beverage company in the retail sector, dedicated to capturing the serene sounds of nature within every bottle. Founded by Siddharth Saraf and Aakash Khaunte, who are cousins and co-founders, Vaum draws inspiration from the Sanskrit term “Vaum/Vahmn,” symbolizing the peaceful resonance of water. Guided by this concept, the entrepreneurial duo pioneered India’s inaugural line of Quinine-Free botanical beverages.

Frustrated by the common issue of mixers overpowering the flavors of top-shelf spirits, Siddharth and Aakash set out to redefine the drinking experience. Siddharth acknowledges that the right mixer can elevate the enjoyment of spirits but notes the challenge of finding one that enhances rather than detracts from the spirit’s essence. He emphasizes, “We were frustrated with mixers that failed to enhance the taste of high-quality spirits, instead detracting from their flavor. With Vaum Tonics’ range of sophisticated soft drinks, you can enjoy a refreshing and satisfying drink without compromising your health or your taste buds.“

Vaum takes pride in its meticulously crafted blends of natural ingredients, which offer a subtle and nuanced flavor profile designed to complement, not overwhelm, your preferred spirits. Whether you’re savoring a gin and tonic, rum, or vodka, Vaum promises to elevate your drinking experience to unprecedented heights.

Vaum distinguishes itself with an unwavering commitment to using only the finest ingredients sourced from top European flavor houses, ensuring that every sip bursts with authentic, high-quality taste. Siddharth, the co-founder of Vaum Tonics, proudly states, “We’ve partnered with Hayley Troup and Ed Swete, two of the world’s leading beverage innovators, to create seven distinct and memorable flavors that are produced in India with botanicals imported from Europe, blended and bottled with champagne-esque carbonation in Goa.“

Leveraging Liquid Fusions’ technical expertise and extensive experience, Vaum has developed unique recipes exclusively owned by the company. The result is a collection of delectable, naturally flavored, and sophisticated soft drinks that are remarkably low in calories.

Akash Khaunte observes that India is currently undergoing a beverage revolution, reminiscent of the early 2000s in the United States. He said, “With consumers becoming increasingly adventurous in their taste preferences and seeking out high-quality international drinks, we have developed exceptional beverages in India that can be enjoyed by people all over the country.“

Vaum offers two distinct product lines catering to diverse tastes. The first range consists of Traditional Tonic Waters, including Classic Indian, Lite Indian (zero calorie), and Limone, infused with quinine and boasting a more conventional flavor profile.

The second range, Quinine-Free Botanical Sparklers, introduces a novel concept in India. These dual-flavored botanical beverages can be relished as ready-to-drink sodas or used as mixers with any alcoholic spirit. Each flavor contains less than 30 calories per serving, approximately one-third of the sugar content found in typical sodas. The ‘Grapefruit-Rosemary’ and Mango-Fig Botanicals are two of the most popular flavors in this range, with other unique options including ‘Elderflower-Rosemary’ and ‘Cucumber-Mint.’

With a steadfast commitment to quality and innovation, Vaum has rapidly earned a reputation for excellence since commencing full-scale operations just 14 months ago. Notable milestones include partnering with Hosa Siolim, a subsidiary of the Indian Accent group in Goa, to produce bottled cocktails. In March 2023, Vaum established a collaboration with Impressario, the company behind all the Socials in Mumbai, further solidifying its position as an industry leader. Additionally, Vaum has joined forces with the Campari group to participate in the January 2023 edition of the Gin Explorers Club in Mumbai. Siddharth adds, “These partnerships have led to other successful events across Mumbai, Delhi, and Bangalore, featuring Campari/Bulldog Gin.“

Vaum is poised to revolutionize the Indian retail beverage industry with its unique blend of natural ingredients and the tranquil sounds of nature. It offers a refreshing departure from traditional beverages, delivering a sensory experience that is both calming and invigorating. Discover Vaum today and immerse yourself in the soothing sounds of nature with every sip.

In the world of retail in India, Rosha proudly introduces its exquisite new lamp collection, just in time to celebrate Rakhi. These elegantly crafted lamps artfully fuse traditional and modern aesthetics, providing the perfect illumination to capture the essence of this beloved festival. Each lamp is a labor of love, meticulously designed to radiate warmth and joy, symbolizing the deep bond of love and togetherness between siblings on this special occasion. Enhance your Rakhi festivities with the radiant glow of Rosha’s lamps, a heartfelt gift that truly brightens the sibling connection.

Crafted with precision and skill by artisans, the Rakhi Collection by Rosha stands as a captivating work of art. Rosha presents a revolutionary twist on Rakhi by introducing cordless convenience into modern homes through their sleek and compact table lamps. Designed with adaptability in mind, these lamps effortlessly grace various rooms, free from the constraints of power sockets. With this intentional innovation, Rosha’s Rakhi Lamp Collection aspires to become a cherished and practical gift, casting an aura of sophistication and refinement into the lives of your loved ones.

These lamps have been meticulously crafted with a focus on integrating cutting-edge eye care technology. They offer a flicker-free illumination, enhanced by diffusers that reduce glare. This thoughtful design not only elevates the aesthetic but also promotes eye comfort, reducing strain and fatigue. It creates an environment conducive to enhanced focus and productivity, particularly during extended academic or professional pursuits.

The proprietor of prominent natural brands Atulya and Khadi Natural has unveiled plans to establish an extensive new facility in Manesar, Haryana, India. With an investment totaling nearly Rs 30 crore, this nature-centric Personal Care leader aims to generate approximately 400 job opportunities through the construction of a plant covering an expansive area of 1 lakh sq ft. The company has also revealed its intent to outfit the Manesar facility with cutting-edge manufacturing equipment and fully automated processes, with the goal of doubling the current production capacity.

Gaurav Singh, the Founder and MD of the company stated, “Beacon Bio Life Sciences and Khadi Natural healthcare already form a family of over 500 dedicated members working across various departments, propelling us to the forefront of the natural personal care sector. Our forthcoming manufacturing plant in Manesar will further fortify our position and allow us to meet the escalating demand for our flagship brands like Atulya. We are implementing state-of-the-art automation, robotics, and production technologies to ensure that the effectiveness of our products, which harmonize nature, Ayurveda, and Bioscience, remains uncompromised.“

He further emphasized that despite the existence of a manufacturing facility in the Mundka area of the national capital, the burgeoning consumer demand necessitated an expansion of production capabilities. While the Manesar plant is slated to commence operations within this year, the Mundka plant will continue to operate at its current capacity. Although products from all brands under the corporate umbrella, such as Khadi Natural and Kosha, will be manufactured at the new plant, the primary focus will be on increasing production for Atulya, a flagship brand that has recently experienced a significant surge in demand.

Established in 2021 under the auspices of Beacon Bio Life Sciences Private Limited, Atulya was conceived with the vision of creating a locally sourced personal care brand rooted in the wisdom of Ayurveda. Atulya harnesses Bioscience in conjunction with innovative technology to leverage the potent properties of natural ingredients, including Amla, Shikakai, VegKeratin, and more, to offer cruelty-free products spanning various segments such as skin, hair, face, and eye care.

In the world of Indian fashion retail, an outfit remains just that – an outfit – until a model gracefully sashays it down the runway. These models, the poetry in motion and the lifeblood of the fashion show, go beyond being mere projections of a designer’s work. In a realm where celebrity showstoppers often steal the limelight, have we perhaps overlooked the unsung stars of the runway? As we take a nostalgic journey back to the golden days of fashion, Ridhi Mehra proudly presents “The Era,” her AW 2023 collection, featuring iconic and legendary faces from the world of modeling in an unprecedented campaign.

“The Era” represents Ridhi Mehra’s heartfelt tribute to the iconic divas of the fashion runway. Drawing inspiration from their confidence, charisma, and unwavering spirit that has breathed life into countless sartorial creations and graced numerous magazine covers, the AW 2023 campaign will be graced by these legendary figures from the modeling world.

“Through the AW 2023 campaign, I aim to resurrect the glorious days of yesteryears when the runway was a sacred stage, and the models who ruled it were nothing short of fashion deities. This is a homage to their irresistible charm and their iconic walks that left the world in awe; they are the OG showstoppers, the ICONS,” said Ridhi Mehra.

With a reputation and runway presence that spans across prime years of modeling both in India and internationally, the faces of “The ICONS – AW 2023” campaign are legendary names, cherished and celebrated worldwide.

“The ICONS AW 23” is a tribute to these runway superstars, and the collection beautifully aligns with the narrative of epitomizing feminine grace. Each piece in this exceptional monochromatic concept weaves a poetic tale of dignity and charisma while capturing the essence of the feminine form through Ridhi Mehra’s signature couture.

Each ensemble, styled on the OG Showstoppers, captivates the essence of their femininity and boldness through modern silhouettes. These silhouettes feature one-of-a-kind pantsuits with trains, opulent lehengas, and signature draped ruffle sarees. Showcasing craftsmanship and allure with a powerful blend of drama and glamour, the modern silhouettes highlight 3D floral artworks, crystals, and beads interwoven with a rich and regal palette of ivory, black, and gold. This collection is a fusion of couture pieces that exude artisanal excellence, beautifully embodying Ridhi Mehra’s vision of celebrating and empowering women in all their glory.

In a bid to elevate the active lifestyle experience with the right selection of products, Lavie Sport, a prominent retail brand in India, has recently enlisted the renowned Bollywood superstar, Ranveer Singh, as its Brand Ambassador. This collaboration with Superstar Ranveer exemplifies Lavie Sport’s dedication to satisfying the athleisure preferences of today’s style-savvy youth while maintaining its connection with its existing customer base. Aligned with the brand’s core principle of promoting an active lifestyle, Lavie Sport aspires to offer bags that cater to daily needs by providing a blend of durability, style, and enhanced security.

With an extensive assortment of contemporary, versatile, and modern products, the Lavie Sport brand encompasses a diverse range, including backpacks, duffel bags, laptop bags, wallets, and more, ideal for weekend getaways, office use, gym visits, or any other outing. Ranveer will also endorse the brand’s existing lineup alongside the latest collection through a series of digital and social media commercials.

In keeping with Lavie Sport’s identity, Ranveer Singh has consistently captivated audiences with his exceptional acting prowess, infectious charisma, and unmatched sense of fashion and style, making him the perfect choice to represent the brand and establish the Lavie Sport range as the preferred choice. His remarkable body of work, versatility, and vibrant personality align seamlessly with the brand’s continuous pursuit of innovation and commitment to top-tier, futuristic product designs. By combining Ranveer’s allure with the brand’s extensive product portfolio, Lavie Sport aims to accelerate its growth trajectory and seize a substantial portion of the Indian accessories market.

Ayush Tainwala, CEO and Founder of Lavie and Lavie Sport expressed, “At Lavie Sport, we constantly strive for excellence and aim to set higher standards. We understand the dynamic nature of the market and endeavor to introduce the latest trends that resonate with our consumers. Thus, it’s only fitting that we welcome a man to Lavie Sport who consistently sets new standards of excellence in his journey. We are thrilled to have Ranveer Singh join our family. He is an achiever, a fashion icon, a powerhouse of talent, and a vibrant individual who embodies vivacity, qualities that every young Indian aspires to emulate. He exudes confidence, passion, and personifies the spirit of the modern Indian consumer, making him the perfect face for Lavie Sport. Lavie Sport and Ranveer together create a formidable synergy for the next generation of consumers, and through this partnership, our brand aims to encourage Indians to lead an active lifestyle with the right range of athleisure products that cater to their needs.“

Ayush further added, “The brand has witnessed tremendous growth in recent years, and our vision is to elevate Lavie Sport to new heights through this collaboration. Today’s consumers are highly conscious of product quality and style. In the accessory category, continuous innovation and the introduction of new styles and designs that appeal to a wide consumer base are essential. The association with Ranveer will undoubtedly boost our customer growth. Additionally, in the future, Lavie Sport aims to provide more accessible products with a strong focus on convenience, comfort, and style.“

In just four years since its inception, Lavie Sport has emerged as India’s premier active lifestyle brand, with a significant presence in backpacks and duffle travel bags. The brand has consistently prioritized crafting exceptional products, with a customer-centric approach at the heart of its operations. As the ‘athleisure’ segment gains popularity and more individuals embrace healthy and fashionable lifestyles, Lavie Sport has introduced its latest collection of duffle bags, gym bags, backpacks, wallets, briefcases, and laptop bags. This collection is thoughtfully designed to support dynamic lifestyles, seamlessly combining functionality and style. Each product in Lavie Sport’s portfolio undergoes a meticulous five-stage design and development process, ensuring it not only possesses a stylish persona and durability but also excels in versatility and functionality.

By dynamically merging fashion with function, the brand consistently aims to redefine the active lifestyle choices of today’s youth, offering a wide range of colors and hues that complement any outfit, all within affordable price ranges tailored to the Indian audience’s lifestyle and preferences.

Royale Glitz by India’s leading paint and d?cor company, Asian Paints, has been garnering attention for all the right reasons. This premium paint product, with its ultra-sheen finish and remarkable crack-free performance, adorns walls with a sleek and exquisite appearance designed to endure. Asian Paints elevates the glamour quotient with a new advertisement that infuses cinematic splendor and opulence into your living spaces. The commercial stars brand ambassador Deepika Padukone in a glamorous action-heroine role, pushing boundaries just like Royale Glitz does in the world of luxury paints. Surprisingly, the film also features renowned filmmaker Karan Johar as a special guest.

The latest Royale Glitz ad showcases the whimsical connection between brand ambassador Deepika Padukone and the Glitz-adorned wall.

The advertisement kicks off with a captivating action sequence featuring Deepika, elegantly attired and skillfully battling villains in her living room. Amidst this action-packed scenario, a flurry of glass and objects hurtle toward her, which she expertly dodges, inadvertently striking the wall with force. The plot takes an intriguing twist as the action sequence reveals its true nature – it’s a scene being filmed for a movie, directed by none other than Karan Johar himself. This real-life collaboration, much-awaited by fans, unfolds seamlessly. After the shot, Deepika anticipates Karan’s applause for her performance, but to her surprise, the walls #StealTheSpotlight. Karan Johar is awestruck by the paint’s crack-free performance and captivated by its finish and sheen. Deepika is momentarily taken aback but soon joins Karan in admiring the wall.

The ad’s artistic concept of ‘a film within a film,’ transitioning into reality at a pivotal moment, is truly distinctive. The playful interaction between the wall, Deepika, and Karan intricately weaves an engaging narrative. Amidst the harmonious d?cor, the infusion of grandeur and modernity enhances the film, captivating viewers and creating a strong aspirational appeal for owning the product.

As a director, Karan Johar places great emphasis on the aesthetics of his sets, and when it comes to portraying Deepika’s home, it becomes even more crucial to convey luxury. The space seamlessly blends with the deep hues of Royale Designer Palette by Sabyasachi, and the flawless finish of Royale Glitz. The walls boast an unparalleled smoothness and an ‘Ultra Sheen’ finish that nearly mirrors Deepika’s persona.

Amit Syngle, MD and CEO of Asian Paints Limited, stated, “The new commercial for Royale Glitz featuring Deepika Padukone and Karan Johar encapsulates the essence of an exhilarating action movie trailer while seamlessly integrating compelling product features. Our Royale Glitz range offers a captivating sheen, along with durability and resilience. In today’s market, consumers seek ultra-luxurious finishes for their homes, and the inclusion of crack-free* performance takes this offering to an entirely new level.” (T&C apply. Only shrinkage and hairline cracks covered).

Royale Glitz seamlessly combines luxury with practicality in a single luxury interior wall paint. This premium paint guarantees an ultra-sheen finish with exceptional crack-free performance, ensuring long-lasting and beautiful homes that #StealTheSpotlight. Moreover, it offers designer shades from the Royale Designer Palette. Celebrated fashion designer Sabyasachi has curated 35 exclusive colors for this glamorous designer palette.

GRM Overseas Limited (referred to as “GRM”), a leading basmati rice exporter and a growing player in the consumer staples sector, continues its commitment to excellence by launching a new line of packaged products – Besan, Daliya, Maida, Poha, and Sooji under the “10X Shakti” brand, through its subsidiary GRM Foodkraft Pvt Ltd (GFK). These freshly introduced products will be made accessible to consumers through both General and Modern trade channels, with a particular emphasis on various E-commerce platforms to maximize product reach.

These products are widely consumed staples across the country and have been meticulously crafted to enhance the daily lives of consumers, offering convenience, quality, and reliability, which aligns with GRM’s legacy.

Atul Garg, MD, expressed, “We are excited to introduce these new additions to our ’10X Shakti’ product lineup, as part of our ongoing efforts to expand our domestic branded business and establish ourselves as a prominent and independent consumer staples organization. These high-quality offerings reaffirm our commitment to providing households with trustworthy and nutritious products, ultimately enhancing the lives of our valued customers. We have meticulously developed this new product range to ensure it perfectly meets the evolving needs of modern households. This marks a significant and progressive stride for our domestic branded business, and we are confident that these new products will be warmly received by our customers, further solidifying our brand’s presence and reputation in the domestic market. We remain steadfast in our ability to position ourselves as the dominant and dependable standalone consumer staples brand in the country.“

As the global climate crisis continues to garner attention, businesses worldwide are recognizing the urgency of taking action to reduce their carbon footprint. Leading the charge in the world of work design, Steelcase, a global thought leader, has set a remarkable example by achieving carbon neutrality and unveiling the new Steelcase Series 1 with CarbonNeutral product certification. This groundbreaking offering empowers organizations to contribute to their emission reduction goals while making a positive impact on the environment. With the Series 1 chair, Steelcase becomes the first company in the furniture industry to introduce a major product line with a carbon-neutral lifecycle, enabling customers to purchase furniture that generates no new greenhouse gas emissions throughout its entire lifespan.

The Steelcase Series 1 with CarbonNeutral product certification represents the first step in their carbon-neutral portfolio, providing companies with more choices to lower their carbon footprint. This certification is applicable to one of Steelcase’s most popular and accessible products, the Series 1 task chair, renowned for its design, ergonomic features, and quality. By offsetting 100 percent of the chair’s carbon emissions through partnerships with Climate Impact Partners, Steelcase ensures that every phase of the chair’s lifecycle, from manufacturing to delivery, is carbon neutral.

Tirthankar Basu, MD-India and SAARC, Steelcase emphasized, “The imperative for businesses to embrace carbon neutrality and environmental awareness is now more crucial than ever. Commercial industry pollution accounts for nearly a quarter of global emissions, and organizations have the power to make a significant impact by adopting low-carbon practices.“

According to Climate Impact Partners, more than 31 percent of all Global Fortune 500 companies have established carbon neutrality goals, with half of them anticipated to achieve these goals by 2030.

The Steelcase Task Chair – Series 1 with CarbonNeutral product certification not only aids organizations in fulfilling their Scope 3 emissions commitments but also aligns with the well-recognized Leadership in Energy and Environmental Design (LEED) certification requirements. To foster transparency and promote ongoing enhancements, Steelcase plans to expand its carbon-neutral portfolio by conducting additional life cycle assessments on more products. The company has already attained carbon neutrality in Scope 1 and Scope 2 emissions and is actively working toward science-based targets to reduce absolute emissions by 50 percent by 2030.

Steelcase’s commitment to climate action extends beyond emissions offsetting. The company remains committed to product development rooted in life cycle thinking and cradle-to-cradle principles, continuously striving to minimize its environmental impact through innovation and improvement. With the introduction of Series 1 with CarbonNeutral product certification, Steelcase is at the forefront of making sustainable choices more accessible to businesses. The organization has also set an ambitious goal to reduce product-related greenhouse gas emissions by at least 80 percent by 2025. By offering carbon-neutral solutions, Steelcase empowers its customers to accelerate their progress toward climate objectives and contribute positively to the planet.

Honasa Consumer Ltd the parent company of Mamaearth, The Derma Co., Aqualogica, and a rapidly expanding portfolio of personal care brands, is delighted to introduce its reimagined corporate identity. Over the past 7 years, Honasa Consumer has transformed into a dynamic house of brands, offering a diverse range of products that span from natural and toxin-free solutions to formulations enriched with active ingredients and fruit extracts. This revamped identity symbolizes the company’s journey of evolution and growth, reaffirming its solid foundation.

The newly defined corporate identity comprises three key elements: a female figure, the tree of life, and multicolored circles. The female figure represents the nurturing essence of a mother and serves as a homage to Mamaearth, which marks the heart and origin of the organization. The tree of life embodies growth, equilibrium, and prosperity. Lastly, the multihued circles symbolize the fruits of diligent labor and the diversity within the brand portfolio. The logo itself is a simple yet impactful representation of Honasa and its core values of Agility, Clarity, and Progressiveness.

Varun Alagh, Co-Founder and CEO of Honasa Consumer Ltd commented, “The transformation in our corporate identity goes beyond mere visuals; it reflects our evolution and unwavering commitment to innovation, consumer-centricity, equilibrium, and advancement. Honasa Consumer Ltd. has positioned itself as a leader in consumer-centric branding and marketing, and this change signifies a fresh vigor while preserving our enduring values.“

The updated corporate identity will begin appearing on the company’s website and social media profiles immediately, with gradual integration into marketing materials and other communications in the weeks ahead.

Prestige Group is set to transform Kochi’s retail landscape with the grand inauguration of Forum Kochi at Maradu. This cutting-edge retail destination, developed in collaboration with Thomsun Realtors, promises to be Kochi’s most iconic spot, offering an all-encompassing experience in shopping, dining, entertainment, and hospitality. The prestigious opening ceremony was graced by notable dignitaries, including Hibi Eden, MP, K Babu, MLA, Irfan Razack, MD of Prestige Group, and V Mohammed Ali, CEO of Prestige Retail.

Forum Kochi has been meticulously designed to fuse culture with the community, aiming to become the most revered lifestyle mall in the region. It boasts an extensive array of retail options, exquisite dining, entertainment, and world-class hospitality.

Positioned as an iconic destination, Forum Kochi stands out not only for its architectural brilliance but also for its strategic location in Maradu. This prime location ensures convenient access for residents and visitors, cementing its status as a must-visit attraction for discerning shoppers from across Kerala.

The mall’s design pays homage to Kerala’s rich heritage and natural beauty, with motifs inspired by local traditions and landscapes. Its exterior showcases a striking palm leaf motif, which, combined with dramatic evening lighting, captivates onlookers.

Upon entering, visitors are greeted with interior decor inspired by the intricate charm of the Kasavu saree. The white and gold palette, adorned with palm leaf motifs, exudes opulence and complements merchandise displays.

The Food Court is a standout feature, reminiscent of Portuguese architectural grandeur found in historic Kochi. Portuguese tilework, or Azulejos, graces the space with abstract interpretations, blending traditional and modern designs. Leaf motifs cascade from the ceiling, creating captivating backdrops for memorable moments.

Forum Kochi is a retail paradise, featuring a curated mix of premier brands such as Lifestyle, Shoppers Stop, H&M, Marks and Spencer, and a luxurious 9-screen PVR Cinemas multiplex. International fashion brands like Under Armour, Superdry, Lacoste, Beverly Hills Polo Club, Calvin Klein, Armani Exchange, Tommy Hilfiger, and Aldo are also on offer.

Adding to the excitement, Forum Kochi introduces Kerala’s first Funcity, a dynamic family entertainment center from Dubai, catering to all age groups. Luxury watch enthusiasts will find their haven here, with exclusive stores from Tissot, Rado, Longines, and Zimson offering opulent timepieces. A spacious 1000-seater food court and a collection of upscale fine-dining venues, including Chef Pillai’s Meen, ensure a gastronomic paradise for all tastes. For shopaholics, Forum Kochi offers an extensive selection of fashion, lifestyle, jewelry, beauty, and home solution brands.

As part of the same development, The Artiste Kochi, a Tribute Portfolio Hotel, offers an opulent retreat for travelers. With bespoke furnishings and captivating artwork, it stands as a symbol of luxury and grandeur, allowing guests to unwind by the tranquil outdoor pool or savor exquisite cuisine and signature cocktails at the Live Counter and Pool Bar. Forum Kochi is set to redefine the retail experience in Kochi, offering an unrivaled blend of culture, luxury, and convenience. It’s not just a mall; it’s a destination where art, culture, and retail converge in perfect harmony.

Le Creuset, the renowned luxury French cookware brand celebrated for its exceptional enameled cast iron and stoneware offerings, is pleased to introduce Annanya Sabarwal as its new Managing Director for India. Annanya, equipped with a remarkable track record in leadership and innovation, brings a wealth of experience and strategic insight to steer Le Creuset into its next chapter of growth and prosperity.

Annanya steps into her role at Le Creuset with over 15 years of extensive experience in the realm of international retail, establishing herself as a respected and accomplished professional in the field of consumer experience. Her appointment is strategically timed, aligning with Le Creuset’s ongoing expansion initiatives and efforts to enrich its product offerings.

Annanya’s vision revolves around redefining Le Creuset as a lifestyle choice that enhances modern living. She places a strong emphasis on elevating the brand through a dynamic momentum strategy, presenting a distinctive value proposition to consumers, and reinforcing its premium status. Her mission is to position Le Creuset as the preferred destination for all dinnerware and cookware needs.

Annanya expressed enthusiasm about joining the Le Creuset team said, “I am delighted to take on the role at Le Creuset. I am impressed by the brand’s goals for India and look forward to building upon the brand’s legacy to drive growth. My focus is to harness the consumer trust in our brand to broaden our lifestyle solution offerings with new design direction, giving them choices in the premium segment. My endeavour would be to enhance brand love by capitalizing on the strong Le Creuset brand heritage. I intend to build a strong Omnichannel approach with a digital focus and innovative retail environment to showcase the core assortment with premium lifestyle.”

Annanya Sabarwal’s extensive expertise underscores her astute strategic acumen and proficiency across international retail, premium fashion, beauty, and lifestyle domains. As a results-oriented business specialist, she adeptly devises and executes successful market entry and expansion strategies. Her responsibilities encompass brand establishment, the formulation of consumer-centric market strategies, and the effective cultivation of long-term brand potential, culminating in unrivaled brand growth within India.

Annanya’s illustrious career includes her tenure as Country Director at Kiko Milano, where she oversaw the successful launch of the brand in India and charted the company’s strategic course. Subsequently, she played a pivotal role in driving business operations and exponential expansion for India’s leading sportswear brand. Furthermore, she exhibited exceptional leadership as Head of Retail at Swarovski, orchestrating the integration of a global strategy, while also leading comprehensive market and business development efforts, including distribution, brand elevation, and consumer-centric excellence.

Le Creuset’s legacy as a luxury icon, combined with Annanya’s strategic leadership, lays a robust foundation for achieving new heights of success and distinction. Together, they embark on a transformative journey that will redefine luxury living and establish Le Creuset as the epitome of sophistication and elegance in every Indian home.

In a captivating fusion of natural grace and exquisite flavor, two visionary Indian brands, Juicy Chemistry and Paul and Mike, announced their exclusive partnership just in time for Rakhi. This dynamic union seamlessly combined the expertise of Juicy Chemistry, a trailblazer in the realm of organic and natural personal care, with the unwavering dedication of Paul and Mike, renowned for their exceptional fine-flavor chocolate and sustainable cocoa initiatives.

This collaboration between Juicy Chemistry and Paul and Mike introduced a collection that embodied the essence of tradition and natural allure. By blending Juicy Chemistry’s unwavering commitment to pure, organic formulations with Paul and Mike’s dedication to exquisite flavors, the collection presents a splendid array of skincare and chocolate product — underscoring the shared values of both brands, which is a dedication to quality, authenticity, and the preservation of cherished traditions.

The Raksha Bandhan collection by Juicy Chemistry and Paul and Mike can be acquired through their respective websites. Embrace tradition, embrace nature, and celebrate the sibling bond with this extraordinary partnership.

Juicy Chemistry is the brainchild of Pritish and Megha Asher, who embarked on an unrelenting mission to challenge conventional norms in the beauty and personal care industry. Their transformative journey commenced in 2014, reshaping the landscape of organic and natural skincare through a continuous quest for the right answers. This pursuit gave rise to a range of 100 percent organic and natural products with proven efficacy. Megha’s quest to address her sensitive skin issues ignited this venture. When Pritish recognized the gaps in “organic” products, they recognized the need for genuine authenticity. Their commitment to scrutinizing organic ingredients, formulations, and effectiveness paved the way for a nature-driven revolution.

Paul and Mike Chocolate have earned a stellar reputation for their unwavering commitment to excellence, crafting chocolates that are not only visually stunning but also extraordinarily delectable. With the inauguration of their retail store and caf? in Mumbai, they aim to redefine the city’s chocolate scene, offering a lavish space where patrons can explore, savor, and immerse themselves in the realm of luxury chocolate.

Blaupunkt, a renowned German leader in audio technology, is thrilled to introduce its highly anticipated SBW120 Soundbar, promising an exceptional audio experience that redefines home entertainment for music and movie enthusiasts.

The SBW120 Soundbar harmoniously combines aesthetics and functionality, boasting a sleek and minimalist design that seamlessly blends into any chosen space. This soundbar is ingeniously engineered to project sound optimally, accompanied by a slim yet robust woofer that effortlessly adapts to various settings, including wall mounting or shelf placement, making it an ideal choice for compact living spaces like metropolitan apartments.

Delivering an impressive 120 watts of pristine sound, the SBW120 ensures distortion-free volume levels, even when cranked to the maximum. It is equipped with 2 x 2-inch speaker drivers mounted on sturdy points within the soundbar, with precisely optimized spacing to enhance clarity. The woofer, housing a 5.25-inch speaker driver, is meticulously tuned to deliver rich bass at all sound levels. A front port facilitates the smooth flow of compressed sound waves. The built-in EQ with three preset modes – Music, Movies, and News – finely tunes the sound to match your preferences.

The SBW120 offers the convenience of seamless connectivity to various digital devices, including HDMI, Optical, AUX, Bluetooth, USB, and an SD Card slot. Once all your devices are connected, selecting the source is effortless with the intuitive remote control. This technology streamlines the process, requiring just a gentle push of a button. Whether it’s your PlayStation, Xbox, or other devices, this soundbar enhances every gaming experience with superior audio quality, accentuating sound separation for heightened immersion.

Consistent with Blaupunkt’s commitment to design and functionality, the remote control included with their devices is no exception. It combines sleekness with functionality, exuding a luxurious feel. All buttons are intuitively positioned, allowing for easy operation without the need to search for the correct key.

With a legacy spanning over a century, Blaupunkt has earned a reputation for pioneering and manufacturing cutting-edge technology products known for their reliability and durability. Continuously pushing the boundaries of sound technology, Blaupunkt introduces high-quality products like the SBW120, redefining the audio experience for consumers.

ASSA ABLOY Group, the renowned Swedish-based global leader in access solutions, has appointed Sharad Kapoor as the Director of Sales and Head of Yale (Retail) within the organization. In this new capacity, he will be entrusted with the responsibility of formulating and executing sales strategies and processes aligned with Yale’s business objectives and overall strategy. Kapoor’s primary focus will be driving the expansion of Yale’s market presence through the development and execution of a robust go-to-market (GTM) strategy tailored for the Yale retail sector.

Diverse and extensive, Yale’s product range can be discovered in a vast network of multi-brand hardware stores, Yale exclusive showrooms, and company-owned experience centers spanning across India. This extensive retail distribution network ensures that customers from various backgrounds have convenient access to Yale’s wide array of offerings, encompassing smart locks, traditional locks, safes, hardware, and more.

Sharad Kapoor joined the ASSA ABLOY group in 2017 as the Category Head of Smart Locks and has since made significant contributions to the organization’s growth. Throughout his tenure at ASSA ABLOY, he has spearheaded marketing and sales initiatives for the Yale Smart Home range and directed the Smart Home strategy for ASSA ABLOY in the SAARC region. Prior to assuming the role of Director of Sales and Head of Yale, Kapoor held the pivotal position of Director and Head of Smart Residential, MEAI (Middle East, Africa, and India).

Kapoor brings a wealth of experience to his role, boasting over 16 years of expertise in account management and business network expansion. His career has also encompassed roles with organizations such as Airtel, Tata Teleservices, Sun Life Financial, and Infosys. Kapoor’s versatile experience spans crucial domains, including new product development, go-to-market strategies, sales strategy formulation, category management, budget planning, market expansion, sales and channel management, distribution, leadership of sales teams, marketing, retail branding, product launches, key account management, and team leadership. His core strength lies in crafting and executing business strategies to ensure seamless operations.

Bata India is reportedly engaged in advanced discussions with German sportswear manufacturer Adidas, aiming to forge a strategic partnership, according to insiders familiar with the matter.

The negotiations are reportedly at an advanced stage, with both industry leaders diligently refining the finer details of a potential agreement, which is expected to take the form of a revenue-sharing arrangement. Bata, a publicly traded entity on domestic stock exchanges, witnessed a remarkable 7.3 percent surge in its intra-day stock prices, ultimately settling at Rs 1,733.75 per share on the BSE, marking a 5.3 percent gain compared to the previous day.

This strategic alliance is believed to offer Adidas a substantial opportunity to leverage Bata India’s extensive retail network to amplify its presence within the Indian market, sources within the industry have indicated. Adidas, a prominent German sportswear brand, is actively seeking to expand its revenue in India, where it currently trails behind its peer, Puma, the leading sports retailer in the country.

By harnessing the reach of Bata’s retail network, Adidas, which presently operates fewer than 1,000 stores in India, primarily driven by franchise partnerships, aims to penetrate numerous untapped markets across the nation, as suggested by retail experts. Bata India, the flagship subsidiary of the Netherlands-based Bata BN, boasts a diverse portfolio of brands, including Hush Puppies and Scholl. It operates an extensive network of over 2,050 stores spanning the length and breadth of India, as indicated in its most recent annual report.

In a recent interaction with the media, Gunjan Shah, Managing Director, and CEO of Bata India, revealed the company’s strategic plan to re-enter the premium market with an array of fresh product offerings and competitive price points. Additionally, Bata intends to boost its marketing and promotional expenditures to establish a stronger connection with the digitally savvy younger consumer demographic.

Furthermore, Bata is actively driving growth in offline sales, with a significant portion of its expansion anticipated to materialize through the franchise model. The company is poised to add an additional 125 stores during the fiscal year 2024 and expand its presence within multi-brand retail outlets.

Bata, renowned for its affordability and an extensive range of footwear catering to men, women, and children, has been grappling with shifting consumer preferences over the past few years.

Samsonite, the esteemed premium luggage manufacturer, has achieved impressive growth of nearly 40 percent during the first half of 2023, with a determined goal to reach Rs 3,600 crore in sales by December, as confirmed by a high-ranking company executive.

Samsonite, holding a commanding 35 percent share in India’s substantial Rs 15,000-crore organized luggage market, continues to dominate the premium segment with a diverse range of products, both under its original brand name and the well-known American Tourister label.

While their newly introduced Kamiliant brand competes vigorously in the value segment, American Tourister successfully occupies the middle ground between Samsonite and Kamliant, establishing itself as a mass-premium brand.

The company proudly asserts that it secures between 20-25 percent of its business from the premium segment, an arena characterized by limited competition.

Founded by Jesse Shwayder in 1910 in Colorado, Denver, the parent company, Samsonite International, is publicly traded on the Hong Kong exchange. In a recent announcement, they reported a remarkable $1.04 billion in gross profit for the first six months of 2023, marking a substantial 47.5 percent increase year-on-year.

Their revenue also climbed significantly, soaring by 44.5 percent to $1.8 billion, largely attributed to a substantial 310 basis points surge in gross margins, reaching an impressive 58.8 percent. Asia continues to be the driving force behind Samsonite’s profitability, with the region contributing a substantial revenue of $694 million.

Within India’s thriving luggage industry, estimated at approximately Rs 35,000 crore, unorganized players currently maintain a substantial 60 percent hold. In contrast, the branded segment, represented by industry giants like Samsonite, VIP, and Safari, contributes the remaining 40 percent, amounting to Rs 15,000 crore in annual sales, according to a report by Crisil.

The shifting dynamics of the luggage market have been noteworthy, with India and China competing for volume supremacy, following the United States as the largest market. Presently, India leads the race with an impressive 38.4 percent growth in the first half of the year, while China, rebounding from a challenging 2022, has grown by an astounding 99.6 percent.

Samsonite India’s Chief Executive, Jai Krishnan, expressed optimism about maintaining robust growth in the Indian market during the second half of the year. He noted that travel remains a prominent trend, driven by a desire for revenge travel post-pandemic, coupled with robust growth in corporate travel.

While specific India-centric figures were not disclosed due to company policy, Samsonite’s 2022 annual report indicated that the country contributed 7-8 percent of the group’s total revenue, amounting to approximately $320 million or around Rs 2,600 crore. With the current sales growth trajectory of nearly 40 percent this year, Krishnan anticipates an additional Rs 1,000 crore being added to the top line, surpassing the Rs 3,600 crore mark for total sales in 2023.

The Nashik manufacturing facility, boasting a monthly capacity of 8 lakh units, represents the largest production unit within the Samsonite group. It is currently undergoing a significant Rs 100-crore expansion, expected to be completed by early next year. Presently, the facility produces 5 lakh units per month, as indicated by Y M Singh, Vice-President for Operations and Logistics.

The primary Nashik plant, established 13 years ago, is responsible for manufacturing products under the Samsonite, American Tourister, and Kamliant brands. Backpacks and other products are produced in the same city through contract manufacturing.

Krishnan highlighted that the domestic travel industry is experiencing substantial growth, with Samsonite, as the world’s leading luggage brand, at the forefront of this wave. According to the 2022 annual report, India accounted for 7-8 percent of the group’s revenue, which stood at $4 billion in 2022. Krishnan envisions this figure surpassing 10 percent this year, given the robust growth trend.

In recent years, the luggage industry has witnessed remarkable expansion, nearly doubling in market size from 2019 to 2023. The standout achievement was the astounding 47 percent increase in value recorded in 2022 compared to 2019. This remarkable growth can be attributed to the surge in post-Covid travel, particularly the rise of experiential travel, contributing significantly to the industry’s overall growth.

To capitalize on the escalating demand, Samsonite intends to expand its retail footprint, with plans to increase the number of American Tourister (AT) stores to 500 by Diwali, up from the current count of 460. Additionally, the company operates 40 company-owned and company-operated outlets in premium locations for the Samsonite brand, as confirmed by Krishnan.

Samsonite’s product portfolio encompasses both hard and soft luggage, with the latter designed in-house and manufactured by third-party suppliers. The Nashik plant takes pride in being the world’s first and only facility employing patented pressure molding technology for crafting hard luggage bodies and casings.

According to the Crisil report, luggage manufacturers are poised to achieve a 15 percent revenue growth this fiscal year, driven by shifting consumer preferences towards hard and premium products, along with continued growth in tourism and corporate travel. In the previous fiscal year, organized luggage makers experienced a robust 40 percent growth.

The growing preference for hard luggage has not only improved operating efficiencies but has also boosted the capacity utilization of the organized sector. This trend is anticipated to enhance their operating margin by 150-200 basis points year-on-year, reaching 16 percent in this fiscal year, according to the report released last week.

The Indian furniture and home decor industry witnesses a transformative newcomer as Hyderabad-based entrepreneurs Siddhant & Shivani Anand introduce “Bay Window,” a brand dedicated to curating an ideal mid-luxury lifestyle. With a mission to bridge gaps within the home decor landscape, the brand aims to revolutionize the sector. Backed by a team of experts committed to delivering innovative home decor solutions, Bay Window aims to be a catalyst for unconventional spaces that spark conversations in your life.

Emerging from the lineage of experienced professionals in the field, the Elevate X brand, Bay Window surpasses mere aesthetics. It embodies the essence of comfort, style, and functionality, maintaining a focus on quality without stretching budgets. Rooted in a conscientious approach, Bay Window empowers you to craft spaces that authentically mirror your individual personality and way of life.

The brand’s design inspiration knows no bounds. Collaborating with international designers and drawing inspiration from cultures worldwide, Bay Window curates an eclectic range of home decor products catering to diverse tastes and preferences, ensuring there’s something exceptional for every discerning customer.

Siddhant Anand shared, “With an ambitious expansion across 10 cities within the next 3 years, our aim is to redefine convenience, offering an unparalleled omnichannel shopping experience that swiftly delivers coveted pieces.“

Bay Window is designed for those who find significance in spaces and invest thought into every element. It’s a fusion of external and internal worlds, crafting spaces that genuinely reflect you.

In a strategic move aimed at fortifying their foothold in the institutional market, Hummel India extends its partnership with Trruu Global Brands LLP. This expanded collaboration seeks to tap into Trruu Global’s extensive network and expertise, bolstering their shared objective of catering to the burgeoning institutional sector. The synergy between the two entities has paved the way for the provision of premium, sustainable, and impactful gifting solutions to corporate clientele across India.

Soumava Naskar, MD of Hummel India remarked, “We are elated by the achievements stemming from our ongoing collaboration with Trruu Global Brands LLP. The established proficiency of Trruu Global in bridging brands with institutional buyers seamlessly aligns with our vision of generating value for all stakeholders. Our distinctive apparel line merges sustainability and comfort effortlessly. This range incorporates garments meticulously crafted from recycled fabrics, effectively mitigating carbon footprint. Additionally, we are on the brink of unveiling a collection of accessories specially curated to enrich travel experiences. These travel essentials have been thoughtfully designed to optimize functionality.

“Our journey alongside Hummel has been transformative, empowering us to extend Hummel’s outstanding 100 percent made in India product offerings to discerning corporate consumers,” stated Mukesh Sharma, CEO. Trruu Global Brands LLP. We take pride in presenting sustainable apparel crafted from recycled fabrics, epitomizing our commitment to both quality and environmental stewardsh

B77, a renowned domestic fashion label devoted to mindful and unhurried creation, is excited to introduce its technology-driven retail hub. A staunch advocate of design excellence, the brand is set to provide meticulously crafted, premium clothing for both men and women.

With the world’s growing need for conscientious consumption, B77 takes a resolute stance against the detrimental impact of rapid fashion. It extends an invitation to fashion enthusiasts to invest in attire that fuses ecological responsibility with personal well-being. Recognizing that attire gentle on the skin holds equal importance to skincare enhancing facial beauty, B77 seeks to redefine the narrative.

Rachna Sarup, Co-Founder of B77, expressed, “We’re dispelling the misconception that slow fashion is mundane. Our mission is to create designs that excel aesthetically while unwaveringly upholding our environmental commitment. Our aim is to offer clothing that caresses the skin and nurtures the planet, safeguarding resources along the way.“

By utilizing organic, natural, and eco-conscious raw materials, coupled with sustainable processes and integrated design technology, B77 has succeeded in reducing wastage by an impressive 72 percent. Remarkably, its product return rate remains below 6 percent, surpassing the industry norm of 30 percent. This accomplishment is backed by a dedication to cultivating an ethical supply chain, from sourcing to collaborating with fair-trade partners and supporting local communities.

Nupur Mathur, Co-Founder said, “Our clothes are infused with compelling stories, ensuring consumers grasp the environmental and social ramifications of each design.“

B77’s design ethos focuses on inclusivity, ensuring fit, comfort, and style without compromising eco-consciousness. Technologically ahead, B77 offers a user-friendly online shopping experience empowered by a unique 3D fitting room feature (SEE. TRY. BUY). This innovation provides real-time fitting encounters, enabling customers to preview clothing appearance and fit prior to purchase. With minimized returns, impeccable fit, and a lean inventory model, B77 actively diminishes carbon footprints and propels sustainable fashion practices.

Exhibiting timeless silhouettes accentuated by minimalist detailing, organic dyes, digital prints, and intricate embroidery, B77 establishes a distinct visual identity. These meticulously crafted designs cater to the lifestyle preferences of a forward-looking clientele, conscious of their choices’ environmental consequences.

The appellation “B77” encapsulates the brand’s essence and inception vision. “B” signifies authenticity, aspiration for improvement, and camaraderie among eco-conscious fashion advocates. The numeral “7” embodies collective mindfulness, underlining unwavering progress, positive outlook, and purposeful action. B77 embraces these values to sculpt a better future for people and the planet alike, enabling individuals to embrace stylish attire while upholding sustainable values. The brand’s journey commenced as a dream to enter mainstream fashion, fashioning a product line through natural and eco-friendly processes.

Are you searching for a solution to counteract the sun’s tanning effects on your skin? Look no further! Leading premium organic skincare brand, Lotus Organics+, has unveiled its De-Tan range of skin products, featuring the Brightening De-Tan Scrub and the Brightening De-Tan Face Pack.

Discover the remarkable benefits of the De-tan scrub and De-Tan Face pack, enriched with the potent essence of White Peony Flower extracts. Revered as the “king of flowers” in Traditional Chinese medicine, white peony extracts harness natural antioxidant properties to enhance skin clarity, resulting in a visibly brighter and more radiant complexion. With natural antioxidants that combat free radicals, the White Peony Flower extracts assist in reducing premature aging signs and promoting skin elasticity. Embrace the transformative power of these exceptional De-Tan products for rejuvenated and luminous skin.

The Lotus Organics+ Brightening De-tan scrub harnesses the goodness of 100 percent certified organic white peony flower extracts with a formulation that is 99 percent natural. This innovative scrub seamlessly integrates 100 percent certified organic white peonies into your skin, exfoliating dead skin cells, moisturizing the skin’s upper layer, and rejuvenating cells for a revitalized look and youthful radiance. It effectively targets areas with tanning, stubborn blackheads, and whiteheads, promoting smoother and more even skin tone. The potent white peony gently polishes the skin, minimizing uneven texture and pigmentation, leaving your skin clean, clear, and flawless. Regular use reveals a more clarified and even-toned complexion, making it a crucial addition to your skincare regimen.

The Lotus Organics+ Brightening De-Tan Face Pack, enriched with 100 percent certified organic white peony extracts, boasts purifying and cleansing effects on the skin. This face pack addresses the detrimental impacts of sun damage, aiding in the removal of sun tan and pigmentation. Experience the enchantment of White Peony Flower with this De-Tan face pack, leaving your face refreshed and revitalized, adorned with a radiant glow.

Crafted consciously using 100 percent certified organic actives, the Lotus Organics+ Brightening De-Tan range is a delightful addition to your daily beauty routine. These products are vegetarian, cruelty-free, preservative-free, sulfate-free, and paraben-free, and comprise ECOCERT Certified ingredients, all packaged in recyclable materials. The Lotus Organics+ Brightening De-Tan scrub is priced at Rs 435 for 100 gm, while the Lotus Organics+ Brightening Face pack is also available at Rs 435 for 100 gm.

CRC The Flagship, the quintessential commercial haven nestled in Sector 140A along the Noida Expressway, orchestrated a grand and heartwarming celebration to honor the 77th Independence Day of India. The event resonated with resounding success, brimming with boundless enthusiasm and a palpable patriotic fervor, as visitors immersed themselves in a myriad of enthralling experiences that embraced every dimension of the festive spirit.

The jubilation unveiled an array of captivating encounters, encompassing delightful food stalls and a vibrant retail arcade, meticulously designed to ensure a gratifying experience for all attendees. Stealing the spotlight of the evening were electrifying performances by none other than the winners of India’s Got Talent season-1, the remarkable Prince Group. Their spellbinding dance narrative onstage painted a vivid tableau of the nation’s cultural richness. Sudhir Yaduvanshi, a luminary in the realm of celebrity singers, embarked on an extraordinary musical odyssey, enchanting the audience with his soul-stirring melodies.

Infusing the festivities with laughter was RJ Vidit, weaving live tales that left a trail of hearty laughs and an air of unbridled joy. Moreover, the event bore witness to the artistic brilliance of Master Kite Flier, who painted vibrant stories across the sky, leaving spectators spellbound with his aerial artistry.

Salil Kumar, Director, CRC Group, shared his sentiments, stating, “Independence Day is a moment of unity and pride for our nation. We are thrilled to have celebrated this occasion with our community, fostering bonds and creating cherished memories. The diverse experiences offered our visitors a holistic and engaging environment. Our special guest performers added flavour to the event with the best visuals we could have expected.“

Celebrating Independence Day, Tata Tea Premium, a prominent player in India’s retail landscape, and the flagship brand within Tata Tea’s diverse range, presented a captivating homage to the country’s rich handloom tradition through its remarkable “Desh Ke Dhaage” campaign. Through an expansive 3D anamorphic outdoor installation – one of the largest in the nation – this distinctive on-ground exhibit beautifully narrated the stories of India’s handwoven textiles, showcased using special edition packs of Tata Tea Premium. The exhibition graced the premises of DLF CyberHub in Gurugram until August 17, 2023, in collaboration with the Laqshya Media Group.

The immersive encounter transported visitors on a vivid journey into the mastery behind some of India’s most iconic handloom weavings, radiating a profound sense of national pride and magnificence.

From the regal allure of Uttar Pradesh’s Banarasi Silk to Madhya Pradesh’s intricate Chanderi, from Punjab’s vibrant Phulkari to Telangana’s exquisite Pochampally, and from Haryana’s elegant Panja Durrie to Gujarat’s splendid Patan Patola, observers found themselves spellbound as each of these legendary weaves transformed into an expansive and lifelike spectacle through this outdoor exhibit.

Remaining true to the brand’s essence of commemorating ingenuity and consumer-centricity, this activation stands as a testament to its dedication to facilitating exceptional and distinctly unique customer encounters. The 3D anamorphic installation masterfully blends technology and storytelling, an inherent trait woven into the fabric of the brand’s identity.

Puneet Das, President – Packaged Beverages (India and South Asia), Tata Consumer Products said, “TCPL has always been at the forefront when it comes to the usage of new- age tech to engage with consumers. Be it Tata Tea Premium’s Metaverse Holi Party campaign, the AI powered hyper-personalized Lohri campaign, or Tata Coffee Grand’s ASMR creatives, or Tata Tea Gold Care’s Mother’s Day campaign with personalized packs for consumers that leveraged the power of personalized variable data printing, all these initiatives have always delighted consumers through the relevant yet impactful use of technology to amplify storytelling and drive deeper consumer engagement. Tata Tea Premium’s Desh Ke Dhaage campaign endeavors to celebrate India’s vivid handloom legacy, and by seamlessly integrating technology with it through 3D anamorphic outdoor, which happens to be one of India’s largest, we have been able to push creative boundaries to bring to the consumer an experience that will not only visually delight them but will also help establish powerful connections.“

Atul Shrivastava, CEO, Laqshya Media Group said, “At Laqshya Media Group, we thrive on innovation and storytelling. Our partnership with Tata Tea Premium for this monumental campaign reflects our commitment to creating exceptional brand experiences. Leveraging our expertise in crafting engaging narratives across diverse platforms, including OOH, events, and digital realms, we’ve tried to elevate the essence of the campaign through one of India’s largest interactive anamorphic installations. Our technology innovation and content production vertical INVENTECH – executed this activity, end-to-end which combines storytelling prowess and cutting-edge technology to create a 3D anamorphic outdoor activation that pays homage to skilled artisans and their invaluable contributions to our heritage. This installation embodies the spirit of ‘Desh Ka Garv’ and our dedication to pushing experiential marketing boundaries, marking a significant milestone in India’s storytelling landscape. This campaign celebrates the synergy of creativity, technology, and heritage, delivering an immersive experience that resonates deeply with the target audience.“

Cello World Ltd, a prominent player in India’s consumer ware market with a diverse portfolio spanning consumer houseware, writing instruments and stationery, and molded furniture and allied products, has taken a significant step towards growth by submitting its Draft Red Herring Prospectus (DRHP) to the capital market regulator, SEBI, for its upcoming Initial Public Offering (IPO).

The IPO, featuring a face value of Rs 5, is a complete offer for sale (OFS) aiming to raise funds of up to Rs 1750 crore from the Promoter and other selling shareholders. The offer also includes a reserved portion of up to Rs 10 crore for eligible employees to subscribe. Within the offer for sale, various shareholders are participating, including Pradeep Ghisulal Rathod, Pankaj Ghisulal Rathod, Gaurav Pradeep Rathod, Sangeeta Pradeep Rathod, Babita Pankaj Rathod, and Ruchi Gaurav Rathod.

The IPO will employ the Book Building Process, wherein up to 50 percent of the offer will be allocated proportionately to Qualified Institutional Buyers, at least 15 percent will be available for Non-Institutional Bidders, and a minimum of 35 percent will be reserved for Retail Individual Bidders.

Established by the late Ghisulal Dhanraj Rathod, who had been associated with the brand “Cello” since 1962, Cello World Ltd began its journey with a focus on bringing global kids’ fashion trends to the Indian market. The brand’s range now includes 15,841 stock-keeping units (SKUs) across various categories, including an expansion into glassware and opal ware under the “Cello” brand.

With a diverse product portfolio, Cello World Ltd has positioned itself as a leader in the Indian consumer ware market. Its offerings span three key categories, setting it apart from other listed companies in India and internationally.

The company’s manufacturing prowess is underscored by ownership or leasing of 13 manufacturing facilities across India. These facilities enable the independent production of a wide range of products. Cello World Ltd’s distribution network is robust, reaching a vast number of retailers and distributors across the nation. In the fiscal year 2023, the company demonstrated significant growth in revenue and net profit. The consolidated revenue from operations increased by 32.19 percent to Rs 1796.69 crore, while the net profit rose by 29.86 percent to Rs 285 crore.

Kotak Mahindra Capital Company Limited, ICICI Securities Limited, IIFL Securities Limited, JM Financial Limited, and Motilal Oswal Investment Advisors Limited are the book-running lead managers for the IPO, and Link Intime India Private Limited is the registrar to the offer. The company’s equity shares are proposed to be listed on both BSE and NSE.

Kalyan Jewellers, through its poignant Independence Day campaign film, pays a heartfelt tribute to India’s armed forces, lauding their enduring service, sacrifice, and dedication. As the nation commemorates its 76th Independence Day, the brand presents a captivating narrative celebrating resilience, sophistication, and determination that have collectively shaped India’s unbreakable spirit.

The film’s evocative storyline takes viewers on an emotional journey, spotlighting the unwavering determination of our soldiers and their families while also challenging societal conventions. Opening with a striking scene featuring the graceful Regina Cassandra adorned in bridal attire, the film concludes with her donning a uniform, dutifully answering the call to serve. A skillful plot twist ingeniously subverts traditional gender roles, emphasizing the film’s core message that a woman can effortlessly embody both elegance and strength.

The ad film skillfully weaves dignity and grace with unwavering power, all the while underscoring the crucial role of collective responsibility and gender-neutral participation in shaping the nation’s fate. It serves as a compelling reminder that courage transcends gender boundaries, and strength is an inherent quality within every individual.

The film’s artistry is not confined to its compelling narrative alone; it shines through nuanced, understated performances that resonate deeply with the audience, conveyed through expressions and gestures.

As the celebration of Independence Day coincides with the grand inauguration of Kalyan Jewellers’ 200th showroom, the company has unveiled enticing discounts and offers to commemorate this significant milestone. As part of the ‘Celebrating 200 Showrooms’ initiative, customers can avail up to a 25 percent discount on making charges for all gold jewelry purchases*. Additionally, a flat 25 percent discount on stone value* is applicable for studded jewelry purchases. With every purchase from Kalyan Jewellers, customers receive a raffle coupon, granting them entry into an electronic raffle draw where 200 fortunate winners will be awarded a 2-gram gold coin.

Panasonic Life Solutions India (PLSIN), a leading manufacturer of electrical construction materials (ECM) in the country, has unveiled the Penta Decor Star BLDC motor fan, aiming to redefine home cooling. Fusing modern technology with elegant aesthetics, this fan guarantees exceptional performance, near-silent operation, and remarkable energy efficiency.

Central to the Penta Decor Star’s design is its 5-star energy rating, boasting a mere 30W power consumption. The fan’s standout feature lies in its Brushless Direct Current (BLDC) motor, surpassing conventional Induction motors in energy efficiency and prolonging inverter battery life. Featuring a remote-control capability, the fan ensures utmost convenience at your fingertips. It maintains full RPM performance even at low voltage, ensuring uninterrupted airflow, and includes a unique reverse function that circulates accumulated warm air during the winter season.

Additionally, the Penta Decor Star features an intelligent auto-off function that conserves energy and offers peace of mind. For added safety, the fan comes with a robust safety wire, enhancing its reliability for households. Calculated based on 16 hours of daily operation and 10 months of fan usage with an average electricity cost of Rs 9.5 per unit, the fan yields an annual savings of Rs 2462 compared to a standard fan. Actual savings may vary based on usage patterns and electricity rates.

The Penta Decor Star BLDC motor fan is available nationwide in India, providing consumers across the country with the opportunity to experience its advantages. Priced attractively at Rs 5125, it offers exceptional value for its advanced features.

Panasonic has consistently been at the forefront of fan technology innovation, and the Penta Decor Star sets new industry benchmarks. As the company pioneers eco-friendly and energy-saving solutions, it remains dedicated to bringing the latest advancements to Indian households. While the market is saturated with multi-magnet products, the Penta BLDC employs a single-magnet motor design that eliminates motor jams.

As temperatures climb, Panasonic’s Penta Decor Star BLDC motor fan promises refreshing airflow, unmatched performance, and remarkable savings, truly establishing itself as the fan of the future.

DLF CyberHub, a prominent retail destination in Gurugram, remains dedicated to fostering innovation. The inauguration of the First Google Chromebook Townhouse stands as a testament to this commitment, ushering in an immersive and exciting encounter for the Gurugram community.

Since its launch in April, this groundbreaking initiative has been reshaping user experiences with ChromeOS innovations. It offers visitors an exclusive opportunity to explore the diverse array of Chromebooks provided by manufacturing partners, blending speed, user-friendliness, and security.

The objective of the Google Chromebook Townhouse is to deliver an unparalleled, interactive experience catering to technology enthusiasts, professionals, and students alike. This setup will remain accessible until March of the following year.

The Townhouse is rapidly gaining popularity among DLF CyberHub’s visitors, who are immersing themselves in a comprehensive assortment of potent and user-friendly devices for various purposes. The experience includes hands-on demonstrations and personalized guidance from adept staff members. In addition to discovering these devices, visitors can partake in entertaining activities such as gaming and educational workshops.

Muckth Dograa, VP and Cluster Retail, DLF Malls said, “We are thrilled to collaborate with Google to present the Google Chromebook Townhouse to our patrons. As a first-of-its-kind initiative, this exclusive zone aims to provide our visitors with an unparalleled experience, furthering DLF CyberHub’s vision of bringing invigorating experiences to our customers to enhance their retail experiences.“

Sunfeast Dark Fantasy proudly announces a captivating collaboration with the ‘King of Fantasy,’ Shah Rukh Khan, as the new face of the brand. Unveiling its rejuvenated brand essence, ‘Sunfeast Dark Fantasy – Har Dil Ki Fantasy,’ the brand aims to forge a deep bond with its consumers. Rooted in the universal desire for a touch of fantasy in our daily lives, this novel concept strives to resonate with diverse consumer groups, inspiring personal flights of imagination anytime, anywhere. Shah Rukh Khan, cherished by multitudes, epitomizes the fantasies of countless fans globally. This alignment between the two creates an enchanting synergy.

This unique collaboration sets a precedent, uniting the ‘King of Bollywood’ with the ‘King of Biscuits.’ Sunfeast Dark Fantasy embarks on the voyage of ‘Har Dil Ki Fantasy,’ inviting consumers to embark on an extraordinary escapade guided by Shah Rukh Khan’s charisma and the delectable indulgence of its biscuits. This chapter not only redefines the brand but also amplifies the concept of fantasy in the hearts of people across India.

Ali Harris Shere, Chief Operating Officer of Biscuits and Cakes Cluster, ITC Foods Division shared, “We are thrilled to welcome Shah Rukh Khan, the King of Bollywood, as the face of Sunfeast Dark Fantasy. His iconic charm, sophistication, and larger-than-life persona make him the perfect choice to represent the brand. Through this association, we are confident in enhancing the brand’s presence and strengthening its connection with consumers. Together, we aim to embark on an extraordinary journey that celebrates their fantasies, crafting a memorable experience.“

Romi Nair, National Creative Director at FCB Ulka expressed, “We acknowledge that everyone harbors fantasies, and ‘Har Dil ki Fantasy’ is a product of this insight. This campaign urges everyone to take flights of fancy and return with vitality. And who better than Shah Rukh Khan, the Fantasy of India, to bring this concept to life? The campaign presents Shah Rukh Khan in a beloved avatar that resonates with all. He will captivate India with this campaign.“

The TV commercial, crafted by FCB Ulka, commences in a salon’s waiting area, where a lady eagerly anticipates her turn. To pass the time, she indulges in a Choco Fills cookie, which magically transports her into a fantasy world. Bollywood luminary Shah Rukh Khan appears, tending to her with style, makeup, and nail care. Returning with a smile, she realizes it was all a daydream and shares a cookie with a curious girl nearby. Shah Rukh Khan’s voiceover accentuates the delightful experience, “Crunchy cookie mein molten choco.” The advertisement concludes with Shah Rukh Khan exclaiming, “Har Dil Ki Fantasy,” as a pack of cookies takes center stage.

Celebrating its 94th Founders’ Day, the Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate, has introduced ‘Saral Satya Legacy,’ an innovative active senior living project based on a rental model. Nestled in Greater Noida’s Knowledge Park 5, the sprawling 12-acre expanse comprises three residential blocks and a recreational block hosting an exceptional club with contemporary amenities. With services such as nutritious meals prepared under stringent hygiene conditions, medical support, housekeeping, laundry assistance, and robust security measures, Saral Satya Legacy liberates residents from daily chores, allowing them to embrace Active Living to the fullest.

Ushering in a new era of senior living, Saral Satya Legacy is thoughtfully designed with a plethora of meticulously planned amenities to cater to the needs of individuals aged 55 and above. This initiative caters to those seeking an active senior living model without the commitment of ownership. The project boasts a grand 12,000+ square meter club, encompassing a swimming pool, sauna, steam room, fully operational salon, and a tranquil 12,000 square meters of lush green gardens, fostering social interactions and moments of solitude. With proximity to hospitals, upcoming airport facilities, and metro stations, the project prioritizes convenience, safety, and comfort, offering round-the-clock nursing assistance and exceptional amenities.

Rajiv Kumar, Vice Chairman of DS Group said, “Caring for our elders holds profound significance in the Indian culture. However, evolving urbanization and lifestyle changes have reshaped family dynamics, presenting challenges. In response, Saral Satya Legacy was conceptualized to address physical, emotional, and psychological needs. It extends beyond mere residence; it’s a comprehensive community that feels like home. Our tradition of contributing to society continues through initiatives like Saral Satya Legacy, aligned with this ethos.“

Revolutionizing the concept of independent and meaningful living for senior citizens, this project presents an array of thoughtfully designed living options. The development will unfold in three phases, encompassing a total of 294 units, including Standard Units, Studio Units, 1BHK units, and 2BHK units, all equipped with premium amenities and contemporary fittings. The ultramodern club serves as the heart of the community, offering an exquisite arrival experience at the lobby, flanked by activity zones and F&B facilities.

Saral Satya emphasizes curated activities that encourage peer engagement based on shared interests. Organized social events and community engagement opportunities are integral to the project’s design, fostering a secure and comfortable environment that caters to diverse senior citizens’ needs, and promoting an active and fulfilling lifestyle.

In a heartfelt tribute to the valiant defenders of the nation, Shoppers Stop introduces the ‘Heroes First’ program on this Independence Day, extending a warm welcome to them into the esteemed Shoppers Stop First Citizen Club. As India’s leading omnichannel retail destination, Shoppers Stop takes immense pride in bestowing the “Lifetime First Citizen Club membership” upon active and ex-servicemen of the Armed Forces.

As a token of acknowledgment for their steadfast dedication, Shoppers Stop is privileged to offer this exclusive membership, granting them access to an array of benefits, rewards, and personalized services meticulously curated to enhance their shopping experiences at Shoppers Stop outlets spanning the nation.

Shwetal Basu, Chief of Marketing and Communication at Shoppers Stop, expressed, “This endeavor stands as a genuine homage to the courageous soldiers who tirelessly safeguard the integrity and security of our nation. The First Citizen Club is one of India’s most enduring paid loyalty programs. By extending an invitation to the First Citizen Club, Shoppers Stop intends to pay tribute to their significant contributions to our homeland.“

Inaugurating the ‘Heroes First’ initiative, Shwetal Basu commemorated retired veterans of the 1971 Indo-Pak war (38th Course – popularly known as Born to Battle). In a poignant gesture, she warmly welcomed them into the Shoppers Stop First Citizen Club by presenting them with the initial batch of complimentary memberships under this heartfelt program.

All active and ex-servicemen of the Armed Forces, including their families, have the opportunity to acquire this complimentary membership by enrolling in the program at their nearest Shoppers Stop or Home Stop store.

Jagat Pharma has introduced its latest groundbreaking offering – Isotine Cucumber Eye Wipes. In the midst of unprecedented challenges, including severe flooding and a fresh wave of viral infections leading to a surge in cases of conjunctivitis and eye flu, Isotine Cucumber Eye Wipes emerge as an effective solution for safeguarding and rejuvenating eyes naturally.

Recent heavy rainfall across several regions of the country has brought forth substantial repercussions for the local population. The increased instances of eye flu and conjunctivitis due to waterborne pathogens have escalated into an epidemic.

Isotine Cucumber Eye Wipes have been meticulously designed to tackle the emerging concerns surrounding healthy eye hygiene. These revolutionary eye wipes serve as a pathway to optimal eye health, providing a natural means to refresh and invigorate fatigued eyes. Whether it’s discomfort arising from dryness, irritation, or the need for gentle cleansing of the delicate eye area to eliminate secretions and discharge, these wipes cater comprehensively to eye care.

Mandeep Singh Basu, Director of Jagat Pharma and Basu Eye Hospital, shared insights about the launch of Isotine Cucumber Eye Wipes, stating, “At Jagat Pharma, we remain steadfast in our commitment to eliminate various eye-related issues without resorting to invasive procedures, while offering Ayurvedic eye solutions. Isotine Cucumber Eye Wipes epitomize our dedication to innovation and enhancing the lives of individuals. These wipes offer holistic eye care, shielding against eye flu and nurturing the sensitive skin surrounding the eyes.“

The key constituents within Isotine Cucumber Eye Wipes have been thoughtfully selected for their vision-enhancing attributes. Notably, the extract of Cucumis Sativus fruit lends nourishment to the eyes and the delicate periorbital skin, effectively minimizing puffiness and swelling, thereby contributing to revitalized, more radiant eyes.

Beyond providing relief from irritation, burning sensations, and dryness-related discomfort, Isotine Cucumber Eye Wipes instantaneously cleanse the eyelids. Moreover, this product contributes to maintaining the suppleness of the skin surrounding the eyes, aiding in the removal of excess dead skin cells, and consequently promoting enhanced eyesight and visual acuity. The availability of Isotine Cucumber Eye Wipes is exclusively on the official Jagat Pharma website, offering a natural and health-focused choice for promoting ocular wellness. With its potent blend of ingredients and an unwavering commitment to accessible eye care, Jagat Pharma continues to lead the way in redefining the landscape of eye health.

Zoya, the distinguished diamond boutique under the esteemed House of Tata, proudly introduces ‘My Embrace’ – a distinctive autograph collection that stands as an emblematic identifier of the luxury brand. Remaining committed to its legacy of transforming fine jewelry into meaningful wearable art, this timeless collection captures the essence of the Zoya woman embracing her multifaceted identity. Each day, each moment is an affirmation of her true self; she adores every facet of her being, finding joy in her existence, and exuberantly celebrating her essence. Radiating youthful charm with timeless elegance, Zoya’s ‘My Embrace’ extends an invitation to discover the allure of simplicity through meticulously designed pieces that effortlessly elevate everyday experiences.

“At Zoya, our conviction has always been that women should revel in the sheer delight of embracing their authentic selves, transcending the various roles they embody in life. ‘My Embrace’ takes us to the very heart of Zoya, a name that encapsulates ‘life’. This collection becomes a symbol of self-acceptance, a talisman that signifies true vitality achieved when one embraces their uniqueness and finds comfort in their identity,” articulated Amanpreet Ahluwalia, Business Head of Zoya.

“Zoya’s ‘My Embrace’ is an emblem that draws its inspiration from the very soul of a woman. Converting the concept of self-celebration into a profoundly symbolic creation adds a special significance to this collection, making it exceedingly precious and close to my heart,” remarked Sonam Kapoor Ahuja, deepening her affiliation with the brand as its ambassador. She takes center stage in a poignant campaign film that beautifully narrates the emotional core of the collection.

Aiming to revolutionize the manner in which gold jewelry is adorned, ‘My Embrace‘ by Zoya encompasses 26 copyrighted designs. The collection features elegantly understated bangles, bracelets, pendants, glossy rings, and earring hoops. While embodying simplicity in design, each piece carries immense significance in its craftsmanship, rendering them sought-after collectibles. The emotional inspiration drawn from self-embrace is ingeniously transformed into a continuous, dynamically sculptural flow, harmoniously integrating components in a feat of engineering brilliance. Blending platinum and rose gold enhances the collection’s modernistic aesthetics. Wearers can choose between the symbol of self-embrace in gold or opt for the opulent combination of gold and diamonds.

‘My Embrace’ is a distinguished trademark of Zoya Design Innovation, showcased prominently in the form of a unique pear-shaped diamond set within a captivating bangle. Whether worn individually or layered, Zoya’s ‘My Embrace’ becomes an essential element in the repertoire of any discerning jewelry enthusiast. This sparkling talisman serves as a constant reminder to embrace one’s authenticity, symbolizing self-acceptance and the joy of embracing one’s inner happiness.

DrinkPrime continues its commitment to safe drinking water by introducing the groundbreaking #DrinkPrimeForPets Initiative. This campaign empowers pet owners to provide their cherished furry companions with premium purified water, setting a new standard in pet care.

Under the #DrinkPrimeForPets campaign, all pet-parent subscribers of DrinkPrime can now access a complimentary 10-liter supply of the company’s safest RO water. This announcement has sparked significant interest, with 10,000 users embracing the initiative in a short span.

Manas Ranjan Hota, Co-Founder and COO of DrinkPrime, emphasized, “Our belief is that pets deserve the same care as any family member. We’re dedicated to raising awareness about clean water’s role in pets’ well-being. #DrinkPrimeForPets demonstrates our commitment to positively impact pets and their caregivers.“

Amid concerns about water quality for both humans and animals due to urbanization, DrinkPrime challenges misconceptions about pets’ digestive systems. The initiative aims to educate and involve pet owners in enhancing their pets’ health by offering them safe, superior water.

The #DrinkPrimeForPets initiative not only enriches individual households but also extends to support stray animals. By promoting responsible water practices, the campaign contributes to the well-being of urban dogs and encourages a compassionate environment for all our beloved companions.

Renowned retail brand Bikano, operating under Bikanervala Foods Pvt Ltd., is excited to introduce its new sub-brand, Swad Anusar, marking its entry into the Indian Spices category. Building on years of culinary mastery and flavor heritage, Bikano is set to unveil a range of thoughtfully blended spices, promising to elevate the gastronomic experience of Indian households.

Manish Aggarwal, Director of Bikano, Bikanervala Foods Pvt Ltd, shared, “As one of India’s oldest brands, our taste is a testament to our legacy. Our snacks and namkeen have always been celebrated for their distinctive spice blends that entice and satisfy. This inspired us to extend our expertise to daily meals. Thus, the launch of our sub-brand, Swad Anusar, is a natural progression. We take pride in presenting a variety of blended spices that infuse zest into every culinary creation.“

Kush Aggarwal, Head of Marketing at Bikano, explained, “With Swad Anusar, we embark on a flavorful journey, elevating Indian spices to unparalleled heights. Our knack for crafting delectable snacks and namkeen now extends to enhancing everyday dishes. Through skillful blending, we bring forth the most authentic and distinctive spice combinations, a true reflection of our commitment to culinary excellence. With Swad Anusar, we not only introduce a range of blended spices but also present a marketing extravaganza to engage with our valued consumers, igniting their culinary creativity and tantalizing their taste buds like never before.“

The Swad Anusar lineup encompasses essential spices for the Indian Kitchen, including Tandoori Masala, Chaap Masala, Kitchen King Masala, Sambhar Masala, Shahi Paneer Masala, Rajma Masala, Kadhai Paneer Masala, Dal Makhni Masala, and Chole Masala. Bikano is dedicated to sourcing its spices through sustainable partnerships with farmers and suppliers, ensuring top-tier quality. Rigorous quality checks and evaluations are a cornerstone of Bikano’s spice procurement process.

Maintaining its commitment to quality, Bikano adheres to certifications and industry standards such as FSSAI, ISO, HACCP, and GMP compliance. These certifications underscore Bikano’s pledge to upholding impeccable production, packaging, and quality management.

Swad Anusar spices will debut at Bikanervala outlets across the nation, as well as on prominent e-commerce platforms. The packaging and branding strategy are thoughtfully curated, prominently featuring the Bikano logo to assure customers of the premium quality synonymous with Bikano. The name “Swad Anusar” aptly captures the essence of the spices, designed to truly cater to individual taste preferences.

To generate awareness and drive sales, Bikano has planned an array of marketing and promotional activities, including ATL, BTL, and digital campaigns. The Swad Anusar spices range comprises 9 variants, each in a 100g pack size, priced between Rs 70 and Rs 80.

With this expansion into the spices category, Bikano reaffirms its commitment to delivering culinary delights that resonate with diverse Indian palates. Leveraging its legacy and mastery in crafting flavors, Swad Anusar is poised to become a household favorite, further solidifying Bikano’s position as a trusted name in the FMCG industry.

The esteemed market leader, Mario Rusk, is elated to unveil its partnership with the exceptionally versatile Indian actor and singer, Diljit Dosanjh, who now stands as the brand ambassador for Mario Rusk.

The decision to enlist Diljit Dosanjh stems from his wide-ranging appeal and his remarkable ability to forge connections across diverse generations and regions. His popularity transcends cultural boundaries, rendering him a relatable and cherished figure for individuals from all walks of life. Embodying a vivacious persona, Diljit seamlessly aligns with the essence of Mario Rusk, which embodies togetherness, exuberance, and a sense of belonging. This shared ethos and resonance make Diljit Dosanjh the perfect fit to embody the brand and cultivate heartfelt bonds with Mario’s consumers.

This strategic collaboration underscores Mario’s unwavering commitment to excellence and the delivery of authentic flavors. It also heralds the launch of an engaging television commercial (TVC) that captures the irresistible charm of Mario Rusk, aptly encapsulated as #RusksJoDilJitLe!

In the heartwarming TVC, crafted by Delhi-based Ad agency Daiko FHO, we witness Diljit Dosanjh relishing the delectable Mario Rusk. With sheer delight, he exclaims, “Jaha Dikhe Mario, Apna Samaj ke Khaliyo!” This catchy phrase, infused with his signature charm, encapsulates the advertisement’s essence. It conveys the sentiment that wherever Mario is present, it feels like home, extending an invitation to indulge in this delightful snack together. Diljit’s infectious enthusiasm and the memorable catchphrase heighten the commercial’s impact, reinforcing Mario’s message of togetherness through its scrumptious offerings.

The collaboration with Diljit Dosanjh as the brand ambassador marks a pivotal milestone for Mario. With Diljit on board, the brand gains access to his extensive fan base and widespread popularity, enhancing the brand’s visibility and expanding its reach to a wider consumer base. Diljit’s versatile and relatable persona seamlessly complements Mario’s brand authenticity. His cheerful and lively demeanor infuses Mario’s marketing campaigns with vibrancy and joy, striking a chord with consumers and etching a lasting memory.

Diljit’s robust presence on social media provides Mario with a platform to engage a broader online audience and foster meaningful interactions, thereby nurturing brand loyalty. This partnership ushers in fresh possibilities for innovative marketing endeavors, igniting imaginative storytelling and a distinctive brand identity. Altogether, the collaboration with Diljit Dosanjh promises to infuse Mario’s brand presence with heightened excitement, spur growth, and solidify Mario Rusk’s status as the favored snack for joyous and unforgettable moments shared with loved ones.

Piramal Consumer Product Division (CPD) is set to revolutionize women’s period care in India by expanding its i-activ portfolio with the introduction of i-activ menstrual cups. Partnered with actor Shriya Pilgaonkar, the brand unveils the ‘Honest Tutorial’ campaign, aiming to enlighten, empower, and enhance the menstrual experience for women nationwide.

The ‘Honest Tutorial’ campaign is dedicated to showcasing the i-activ Menstrual Cup, a product designed to provide rash-free and leak-proof comfort. Engineered from 100 percent medical-grade silicone, the i-activ menstrual cup ensures up to 8-10 hours of dependable leak protection, making it highly efficient and economical*. Notably durable, it can be used for up to five years, presenting an eco-conscious and sustainable choice. With a profound understanding of the distinctive challenges women encounter during their menstrual cycles, i-activ is committed to delivering a seamless, tailored, and stress-free period-care solution.

Statistics reveal that about one-fourth of women aged 15-24 (based on the National Family Health Survey (NFHS-5) 2019-21) do not employ sanitary protection methods during menstruation. To address this concern, i-activ offers a range of products to ensure women’s comfort and well-being during this phase. The brand empowers women to navigate their natural cycles with confidence and ease.

Nitish Bajaj, CEO of Piramal Consumer Products Division, expressed, “We are thrilled to introduce the i-activ menstrual cup as a sustainable and cost-effective alternative to pads and tampons. Recognizing that many women are apprehensive due to myths and misconceptions, we are launching a campaign to educate them about the benefits of menstrual cups and dispel common misconceptions. The i-activ menstrual cup has the potential to transform women’s period experience – it’s more comfortable, eco-friendly, and budget-friendly, providing peace of mind. We encourage women to explore the i-activ menstrual cup and give it a try.“

As a prominent brand within Piramal’s i-range portfolio, i-activ specializes in comprehensive solutions for women’s menstrual needs. Currently offering the i-activ Menstrual Cup and the i-activ Period Panty across India, Piramal CPD boasts a diverse product lineup, including brands such as i-pill, i-can, i-feel, and i-know, spanning various categories like contraception, conception, home detection, intimate care, maternity care, and menstrual care.

Adani Wilmar Limited (AWL), a prominent player in India’s food and FMCG sector, has introduced an expansive 360-degree campaign to promote their latest health-focused oil offering, Fortune Xpert Total Balance Oil. Conceived by Ogilvy, the captivating campaign titled ‘Health Aaj Se’ emphasizes the distinctive qualities and advantages of adopting Xpert Total Balance Oil as a starting point for embarking on a health-conscious journey, adeptly addressing the modern-day challenges of living well. The ‘Health Aaj Se’ initiative will span a range of digital platforms, modern trade outlets, HD channels, connected TVs, and alternative media, ensuring widespread outreach and engagement.

The essence of the campaign revolves around a prevalent tendency among consumers to postpone their health plans for ‘Kal Se’ (tomorrow). Commonly, phrases like “Gym- Kal Se! Yoga- Kal Se! Diet- Kal Se!” are heard when outlining fitness intentions. However, the campaign encourages a shift in mindset, advocating for taking small steps today that collectively lead to a vital health journey – ‘Aaj Se’ (from today).

Comprising a trilogy of short films, the ‘Health Aaj Se’ campaign portrays individuals intending to embark on their fitness journey in the future. Yet, prompted by loved ones, they choose to initiate their health endeavors right away, underlining the significance of timely healthcare initiation with the aid of Fortune Xpert Total Balance Oil. This innovative blend combines the goodness of three essential oils – soybean, rice bran, and flaxseed.

The advertisements spotlight the remarkable attributes of Fortune Xpert Total Balance Oil’s tri-oil blend, which offers optimal fatty acid equilibrium and anti-inflammatory properties. Beyond synergizing soybean, rice bran, and flaxseed oils, it harmoniously delivers essential nutrients in the Safa: Pufa:Mufa ratio and Omega 3:Omega 6 ratio recommended by the Food Safety and Standards Authority of India (FSSAI) for a balanced diet according to the average Indian dietary patterns, making it a commendable option for a low-cholesterol diet.

Vineeth Viswambharan, Associate VP of Marketing and Sales at Adani Wilmar Limited, expressed, “Being a leading player in India’s food and edible oil domain, Adani Wilmar places paramount importance on the nutritional value that consumers seek in their grocery selections. A significant portion of our consumers possess a profound understanding of diverse nutrients present in various oils and switch their edible oil choices periodically to harness these benefits. We have introduced Fortune Xpert Total Balance, presenting consumers with a holistic solution that seamlessly combines the goodness of three potent oils. It’s a game-changer within the edible oil segment, aligning with the heightened health consciousness prevalent in the post-pandemic era.“

Adani Wilmar’s Fortune Xpert Total Balance Oil is available in 1-liter pouches and 5-liter jars, alongside other variants like Fortune Xpert Pro Sugar Conscious and Fortune Xpert Pro Immunity. These offerings are conveniently accessible on a multitude of leading e-commerce platforms.

99 Pancakes, a pioneering quick-service restaurant (QSR) chain specializing in pancakes in India, has entered into a strategic collaboration with Amazon to introduce its exclusive range of FMCG products within the snacking category. These delectable offerings, including Brownie Brittles, Chocolate Bars, and Almond Waffle Roll, are now conveniently available on Amazon’s expansive online marketplace.

The assortment of Brownie Brittle Chips promises a symphony of flavors, featuring Almond, Coffee, Pistachio, and Strawberry varieties. Chocolate enthusiasts can revel in an array of choices, spanning Caramalised Milk Bar, Milk Chocolate Bar, Dark Chocolate Bar, 100 percent Dark Chocolate Bar, and Keto Dark Chocolate Bar. Additionally, the Almond Waffle Roll indulges discerning taste buds with two delightful options: Orange Almond Roll and Almond Waffle Roll. These sought-after treats can be swiftly delivered to doorsteps across the nation.

Vikesh Shah, the visionary Founder behind 99 Pancakes, expressed, “Amazon.in has evolved into a hub for patrons in pursuit of excellence and diversity across various product categories. Harnessing the prowess of Amazon’s thriving e-commerce platform will amplify our outreach to a broader audience, effectively catering to their preferences.“

Looking ahead, the QSR titan is poised to introduce an enticing array of offerings, including Gift Hampers, Hot Chocolate Bombs, Stroop Waffle, and Pancake Premix, on Amazon’s thriving digital marketplace. The foray into FMCG marks a recent milestone for 99 Pancakes, complementing its existing presence in the retail landscape with a delectable array of snacking options available at the brand’s brick-and-mortar establishments spanning the length and breadth of India.

In a significant stride towards expansion in the thriving retail and FMCG sector in India, Godrej Consumer Products Limited (GCPL), a prominent player in emerging markets, has solidified a strategic partnership through a Memorandum of Understanding (MoU) with the State Government of Tamil Nadu. This pivotal collaboration paves the way for GCPL to establish a state-of-the-art manufacturing plant in Tamil Nadu, involving a substantial investment of Rs 515 crore over the next five years. The MoU was inked in the presence of the Chief Minister of Tamil Nadu, Shri MK Stalin, and Nisaba Godrej, Executive Chairperson of Godrej Consumer Products Limited (GCPL).

This forthcoming manufacturing facility is strategically poised in Thiruporur Taluk, Chengalpattu District, near Chennai, Tamil Nadu. This strategic location ensures convenient access to key southern markets, thus effectively catering to the demands of neighboring regions.

Nisaba Godrej, Executive Chairperson of GCPL, articulated, “Our commitment to invest Rs 515 crore over the next five years is aligned with GCPL’s long-term strategy of actively contributing to India’s growth trajectory. We remain steadfast in our dedication to provide affordable, high-quality, and innovative products to consumers. With the establishment of this facility, we are poised to generate over 400 employment opportunities within Tamil Nadu. Our vision extends to fostering an inclusive and gender-balanced workforce, with a targeted inclusion of 50 percent women and 5 percent individuals from the LGBTQ and persons with disabilities (PWD) communities.“

GCPL is unwavering in its pledge to create an innovative factory of superior standards, aiming to secure certification from both the Indian Green Building Council (IGBC) and Leadership in Energy and Environmental Design (LEED) within the stipulated investment duration. Anchored in the spirit of sustainability championed by Godrej, the new facility will adhere to environmentally conscious practices. It will leverage energy-efficient technologies, integrate waste reduction strategies, and harness solar roof panels, Zero Liquid Discharge (ZLD), and zero landfill practices. Moreover, GCPL is resolute in adopting water conservation initiatives and rainwater harvesting to establish a positive water equilibrium.

The advent of Industry 4.0 entails the convergence of manufacturing technologies with cutting-edge IT advancements, including the Internet of Things, artificial intelligence, machine learning, mixed reality, and 3D printing. This synthesis expedites processes and optimizes business efficiency. In alignment with this paradigm, the upcoming plant will feature a digitally interconnected shop floor, enhancing efficiency and resource allocation. Anticipated to significantly augment GCPL’s production capabilities, the facility will contribute substantially to the company’s overall production capacity.

Nisaba Godrej further elucidated, “Our aspiration is to elevate this factory into a beacon of excellence and strive to be among the pioneering units in Tamil Nadu to attain this distinction.“

Sudhir Sitapati, MD and CEO of GCPL, noted, “This advanced plant will play a pivotal role in accelerating delivery timelines, streamlining inventory management, and substantially curbing overall costs. It will serve as a central manufacturing hub for an array of our distinguished brands and products, such as Cinthol, Godrej Expert Rich Cr?me, Godrej Selfie Shampoo Hair Colour, and Goodknight, thereby fortifying our market presence. Importantly, our commitment extends beyond mere business expansion; we are resolute in creating a positive community impact and fostering sustainable development within Tamil Nadu.“

Chief Minister of Tamil Nadu, M. K. Stalin, expressed his enthusiasm, stating, “We are pleased to announce the strategic collaboration with Godrej Consumer Products for the establishment of their novel plant, marked by an investment of INR 515 crore within our state. This endeavor holds immense promise, poised to invigorate our local economy by generating employment prospects and propelling our state’s industrial growth.“

Rakesh Swami, Group President Corporate Affairs at Godrej Industries Limited and Associate Companies, extended gratitude to the Guidance team and Industries Department for their remarkable support, underscoring their unwavering focus and dedication.

Pioneering the landscape of trust and excellence in India’s jewelry industry, Reliance Jewels is thrilled to commemorate its 16th anniversary by unveiling the much-anticipated Aabhar Collection 2023. This exceptional anniversary collection pays homage to the extraordinary 16-year journey of success, etching Reliance Jewels’ indelible presence within the hearts of its cherished patrons.

Throughout its evolution, Reliance Jewels have emerged as a beacon of innovation and artistry in the jewelry realm, elevating industry standards with its intricate designs and flawless craftsmanship. The Aabhar Collection serves as a profound expression of gratitude towards the esteemed clientele. The exquisite gold and diamond earring designs serve as a testament to the enduring 16-year bond between Reliance Jewels and its patrons, allowing the brand to convey a heartfelt “Thank You.”

Every earring design is meticulously crafted to convey a subtle yet impactful message, radiating confidence, individuality, and charm. Spanning from minimalist elegance to opulent grandeur, the Aabhar Collection presents a versatile array of styling options to cater to diverse preferences. This collection showcases an extensive range of earring designs in gold and diamonds, featuring styles such as Studs, Sui Dhaga, J-hoops, Danglers, and Front and Back, each artfully created to enhance personal style and serve as a timeless adornment for women of all generations.

Sunil Nayak, CEO of Reliance Jewels shared, “The completion of 16 years in the industry fills us with joy, and we attribute our success to the unwavering love and trust of our esteemed patrons. The exclusive Aabhar Collection of earrings holds deep significance, reflecting the depth and breadth of our relationship with our customers. Through this collection, we aim to convey a simple yet heartfelt message – ‘Thank you for being an integral part of our Reliance Jewels family’ for the past 16 years.“

The Aabhar Collection 2023 campaign is set to captivate until August 31, 2023. As part of this anniversary celebration, Reliance Jewels presents an enticing offer of up to 25 percent off on gold jewelry-making charges and the value of diamond jewelry throughout this period. The collection will be available across all showrooms and Shop-in-shops across India, with convenient online shopping options as well.

Reliance Jewels extend a warm invitation to all to partake in this jubilant celebration and explore the magnificence of the Aabhar Collection 2023. Pay a visit to your nearest Reliance Jewels outlet and immerse yourself in the exquisite craftsmanship that embodies the layers of cherished life moments.

TCL, a prominent name in the global TV industry and a leading consumer electronics brand, is set to delight customers in India with its exclusive Independence Day campaign. Starting from August 1st to August 31st, 2023, the campaign presents special deals and complimentary soundbars on selected 4K, QLED, and Mini LED TV models.

TCL brings forth an expansive array of QLED 4K Ultra HD TVs at budget-friendly prices across its various retail platforms. During this month-long celebration, customers are in for a treat with complimentary soundbars and the opportunity to own TCL’s premium TV collection by making an initial payment of just Rs 76. The remaining balance can be conveniently divided into 8, 10, or 15 EMIs for select models.

Philip Xia, CEO of TCL India, expressed, “As our customers embrace advanced technologies, we are committed to curating the finest experiences for them. Through our Independence Day offer, we aspire to deliver an exceptional encounter, anticipating robust sales figures following this campaign.“

As part of this exciting initiative, TCL purchasers can enjoy free soundbars valued at Rs. 7,990 and Rs. 10,990 on premium TV models such as the 55C645, 55P635 PRO, 43P635 PRO, 50P635 PRO, 43C645, 50C645, 75C645, 75P635 PRO, and 85P745. TCL’s premium 4K QLED TV range starts from Rs. 32,990 and extends up to Rs. 2,19,990. Each model boasts advanced technological features and comes packed with the latest smart capabilities.

This exclusive sale extends its reach to customers across PAN India through both Offline Brand and its authorized dealership stores. The appealing offers on the 76th Independence Day are available for selected Debit/Credit cards, including ICICI, SBI, HDFC, and Axis Bank credit and debit cards.

In an endeavor to make it a grand season of sales, TCL has introduced an integrated marketing campaign for both Independence Day and Onam. The campaign accentuates TCL’s unique concept of ‘Celebrate Greatness’ and the spirit of Unity in Diversity that defines the nation. This is presented through an array of marketing initiatives and enticing deals that aim to captivate customers.

As the nation readies to commemorate its 77th Independence Day, Gap is thrilled to introduce a unique Independence Day Collection in India, enhancing the retail fashion landscape. This curated collection showcases intricately designed tees and polos, meticulously crafted to pay homage to the profound spirit of freedom and independence that deeply resonates with the people of India. With distinctive designs catering to both men and women, this collection stands as a tribute to the remarkable amalgamation of diversity and unity that defines the nation.

The Independence Day Collection presented by Gap captures the essence of patriotism through an enchanting color palette. Each garment seamlessly fuses contemporary fashion with an expression of patriotic pride, catering to the evolving preferences of our esteemed clientele. Every item within the Independence Day Collection proudly bears the “Made in India” label, ensuring an unparalleled standard of quality for our customers.

This limited-edition assortment will be available both in Gap’s physical stores and online at gap.ajio.com. Enthusiasts of fashion and fervent patriots alike can celebrate, donning these pieces with pride and making an impactful statement on this momentous historical occasion.